The report titled “Middle East & Africa Vegan Cheese Market Analysis and Forecast 2019-2028” assesses the Middle East & Africa market based on vehicle type, charging type, battery type, demography, and region.
A comprehensive report provides a detailed historical and future market size with a comprehensive market trend analysis. The market share analysis, production capabilities of the top companies, an overview of the competition, strategic imperatives, key end users, potential growth areas, and competition analysis for the target players evaluated in the Middle East & Africa vegan cheese market study.
Market Overview and Dynamics: The rise of the veganism trend among millennials acting as a market growth catalyst
The Middle East & African vegan cheese market is expected to grow at a CAGR of 12.2% in the forecast period of 2022-2028. Middle East & Africa is expected to account for a meager share of 5% in the global vegan cheese market by the end of the forecast period.
- The vegan population avoids all types of animal-derived products apart from meat, including cheese, milk, cream, yogurt, and even honey, which directly or indirectly affect the environment. The growing awareness regarding animal cruelty and regional concerns over carbon footprint due to the animal-based diet has encouraged consumers to opt for plant-based products.
- Rising personal disposable income, shifting tastes and preferences for and increasing adoption of the western lifestyle are also expected to fuel the demand for vegan cheese across the region.
Furthermore, the food service industry has significantly contributed to the growth of the vegan cheese market, as hotels, restaurants, and fast-food outlets label their products with vegan cheese and serve vegan cheese as an appetizer. The lactose-intolerant population or allergic to dairy are becoming more concerned about the availability of plant-based cheese in the Middle East & African markets. Recently in Saudi Arabia, vegan restaurants were established across the region for promoting a healthy lifestyle.
However, the Turkish government made an unprecedented move to officially ban the production and sale of vegan cheese alternatives in the country. According to the Vegan Association of Turkey (TVD), producers of vegan cheese have recently reported that they can no longer sell their products and that factories were to be inspected. Moreover, the companies producing vegan cheese are expected to be fined heavily and vegan cheese products have been withdrawn from the market, leaving consumers without access to these products. This is acting as a restraining factor for the market growth.
Segmental Analysis:
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- Based on the cheese type, plant-based Ricotta is expected to grow at a prominent rate, with a CAGR of more than 16% during the forecast period.
- Based on the source type, the cashew segment held the largest revenue share of more than 35.0% in 2021 and is expected to maintain its dominant position throughout the forecast period. Cashew-based vegan cheese contains vitamins B2 & B12 and is low in fat. This makes it favorable among health-conscious consumers all over the world. Furthermore, gluten-free and cholesterol-free cashew products are gaining traction owing to their health benefits.
- Based on end user type, the B2C segment led the Middle East & Africa market in 2021 and accounted for a revenue share of more than 50.0%. Factors such as increased consumer disposable income levels and willingness to spend on premium products have led to a rise in the demand for plant-based products in the B2C segment. In addition, easy product availability in supermarkets and convenience stores has boosted the growth of this segment.
Competition Analysis: Regional Players Dominate the Local Markets
Over the last decade, the Middle East & Africa vegan cheese market has grown rapidly with the emergence of new local players and the entrance of foreign brands. The Middle East & Africa vegan cheese market is fragmented in nature with the presence of various players in the market.
These players adopt various strategies including mergers and acquisitions, partnerships and collaborations which directly results in propelling the growth of the Middle East & Africa vegan cheese market.
- In November 2022, Upfield launched a vegan cheese brand Violife in the Middle East. The brand is an allergen-free, alternative range to dairy and would be available in slices, boxes, and grated in two flavors such as cheddar and mozzarella.
- In 2022, Next Gen Foods released their TiNDLE chicken made from soy and wheat protein in Singapore restaurants and plans to expand to additional APAC countries, the US, Europe, and the Middle East.
Some of the leading players involved in the production and marketing of the vegan cheese market in MENA include Miyoko’s Creamery, Violife, Grattaveg, Mozarella Flavour Slices, Mommus, Muffervert, Grattì, Bute Island Foods Ltd, Be Vegan, Freakin’ Healthy among others.
RationalStat has segmented the MENA vegan cheese market on the basis of cheese type, source, form, end user, application, sales channel, and region.
- By Cheese Type
- Mozzarella
- Parmesan
- Cheddar
- Cream Cheese
- Ricotta
- Others (Gouda, Pepper Jack, etc.)
- By Source
- Almond Milk
- Coconut Milk
- Soy Milk
- Cashew Milk
- Others (Pine Nuts, Hazelnuts, etc.)
- By Form
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- Blocks
- Slices
- Shredded
- Others (Spreads, Cubes, etc.)
- By End User
- Personal, Household, and Residential(B2C)
- Commercial(B2B)
- Retail
- HoReCa
- Food Processing
- By Application
- Fast Food Snacks
- Baked Goods
- Processed and Packed Food
- Dairy and Desert
- Dips and Sauces
- Dressing
- By Sales Channel
- Offline
- Hypermarkets/supermarkets
- Retail Stores
- Online/E-commerce
- By Region
- Middle East
- GCC
- South Africa
- Bahrain
- Kuwait
- Oman
- Qatar
- UAE
- Turkey
- Rest of the Middle East
- GCC
- Africa
- South Africa
- Rest of Africa
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