With an Advanced Engine Delivering Reduced Environmental Impact and Improved Fuel Economy, the New Hino Offers Optimized Performance and Stronger Power Output.
Dubai, United Arab Emirates;December 2025 – Al-Futtaim Motors HINO, the exclusive distributor of HINO trucks in the UAE, today announced the highly anticipated return of its iconic HINO 300 Series, now equipped with an advanced Euro 5 engine. The new variants build upon the trusted design and legendary durability of its Euro 4 predecessor, though introduces a significant leap forward in both power and efficiency, with its enhanced engine meeting stricter emission standards. The upgrades offer customers improved performance, reduced environmental impact, better fuel economy, and optimized power output, all without compromising the rugged reliability HINO is renowned for, while the chassis, safety features, and robust build quality remain integral to HINO’s reputation for dependable light-duty trucks.  The HINO 300 Series has long been the backbone of operations for leading organizations across the UAE, where its proven track record in logistics, retail, construction, aviation services, Fast Moving Consumer Goods (FMCG), and last-mile delivery, underscores its versatility and ability to meet diverse industry challenges. And the light-duty truck is complemented further by Al-Futtaim Motors’ strong aftersales support, which ensures maximum uptime and cost efficiency for fleet operators, reinforcing the vehicle’s long-term value. The HINO 300 Series’ launch was marked by a high-profile event held at the Festival Arena Al Badia, and brought together around 200 distinguished guests, which included VIP customers and Al-Futtaim management, with an evening themed around “evolution, progress, and renewed strength,” symbolizing HINO’s transition to a more environmentally conscious and technologically advanced future. Ramez Hamdan, Managing Director, Al-Futtaim Industrial Equipment, said: “Following 18 months of development and anticipation, we are proud to introduce the next-generation HINO 300, Euro 5 series, cleaner, smarter, and stronger than ever. The return of this Euro 5 model reflects our unwavering commitment to quality, reliability, and our customers’ long-term success. We adopted a disciplined, engineering-led approach, investing significant time, rigorous testing, and extensive real-world validation. This deliberate focus on durability, efficiency, and dependability ensures we deliver a product that reinforces the trust our customers place in HINO and Al-Futtaim Motors. This launch is a new chapter for HINO, defined by smarter engineering, and cleaner operation. It marks a powerful comeback, reaffirming a steadfast commitment to delivering an even stronger value proposition for businesses nationwide, further cementing HINO’s and Al-Futtaim Motors’ legacy within the UAE’s commercial transport industry. About Al-Futtaim Motors: Al-Futtaim Motors, part of the Al-Futtaim Group, is the UAE’s leading distributor of automobiles and automotive products. With state-of-the-art showrooms, fully equipped service centers, and comprehensive parts facilities across all seven emirates, the company delivers exceptional customer experiences throughout the ownership journey. Driven by a strong commitment to customer satisfaction, Al-Futtaim Motors continues to set new benchmarks in service excellence and operational standards. As the exclusive distributor of Toyota, Lexus, HINO Trucks, and Toyota Material Handling in the UAE, the company holds a distinguished position as one of the nation’s most trusted and established automotive providers. With the largest number of vehicles on UAE roads and a legacy of innovation, reliability, and customer focus, Al-Futtaim Motors remains at the forefront of the country’s automotive industry and continues to lead the sector’s ongoing development. |
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