Coursera, a leading online learning platform, has announced its partnership with GRAMMY GO™, a new online initiative from the Recording Academy®, to offer music learning programmes to aspiring artists around the world. GRAMMY GO’s first Specialization, Building Your Audience for Music Professionals, is available today in Arabic, English, and 19 other languages. This summer, GRAMMY GO will expand its catalog with a new Music Production Specialization, now available for pre-enrollment.
This partnership is designed to harness the energy of creator-to-creator learning to grow a vibrant, diverse, and global music community. GRAMMY GO makes the wisdom and experience of GRAMMY® winners and nominees, Recording Academy members, and industry pros accessible in practical, up-to-the-moment courses and content designed for creatives and industry professionals looking to build a future in music.
GRAMMY GO content on Coursera features real-world advice from leading artists and producers. In Building Your Audience for Music Professionals, GRAMMY nominees and winners Jimmy Jam, Janelle Monáe, and Victoria Monét share advice on how to develop a strong brand presence and cultivate a devoted audience. Through case studies and hands-on activities, learners will understand how to craft a unique brand identity, connect with listeners, and effectively market themselves to stand out.
