Geidea, one of the largest fintech companies in the region is set to take center stage as the Diamond Sponsor of Seamless Middle East 2023. The event, which brings together the brightest and most innovative minds across the payments, fintech, banking, retail, e-commerce, digital marketing, home delivery, cards and identity industries in the Middle East and North Africa, will be held at the Dubai World Trade Centre from May 23 to 24.
Apart from showcasing their latest products and services, Geidea’s senior management team will also be taking the stage to join a number of meaningful discussions around shaping the future of the industry.
Interviews are available with all of them so we hope you can keep us in mind if there are opportunities. If you will be at Seamless, please also do drop by our booth (J40) and we would love to chat some more over some bites and coffee.
- May 23, 9:30am – Panel Discussion: Cashless 2024 – Preparing for a cashless reality: helping to facilitate payments through adoption of cashless currency with Sailesh Malhotra General Manager, Geidea GCC
- May 23, 10:10am – Panel Discussion: Fintech – Investment & Scale Up – The Fintech dilemma: when to scale up your business? with Ahmed Nader, General Manager, Geidea Egypt
- May 23, 10:20am – Interview: Fintech collaboration, not competition with Abdullah Alshowier, Chief Business Officer
- May 23, 10:50am – Fireside Chat: Transforming the Buying Landscape with Innovative Omnichannel Strategies: Ensuring Tailored Customer Experiences Across all Channels’ with Renier Lemmens, Group CEO
- May 23, 1:00pm – Keynote Presentation: “Imperatives for a competitive regional Fintech ecosystem.” With Renier Lemmens, Group CEO
- May 23, 2:10pm – Panel Discussion: Merchant Payments & More – New era of acquiring and processing: a convergence of standard payment rails and digital transformation with Rohan Sahu, Group Chief Product Officer
Awarded one of the top 25 fintech companies in the region by Forbes Middle East 2022, Geidea offers digital banking technology, POS terminals, and business management solutions for both financial institutions and small businesses in retail and digital commerce. In 2021, the company developed and launched a contactless mobile POS payment solution which won the Best SME Payment Solutions Provider by Capital Finance International and was named as the Best Payment Gateway in Saudi Arabia by Global Business Outlook. In addition, Geidea, which has 75 percent market share of the fintech payment service sector in Saudi, provides more than 700,000 terminals in the region.
About Geidea:
Geidea is a leading fintech payment service provider offering digital banking technology, smart payment terminals and business management solutions for SME’s in retail and digital commerce, currently serving over 150,000+ merchants worldwide. Founded in Saudi Arabia, the company is expanding rapidly across the region with operations in UAE and Egypt, serving both financial institutions and small and medium businesses. Founded in 2008 by Saudi entrepreneur Abdullah Faisal Al-Othman.
Geidea believes that the latest payments and commerce technology should be accessible, affordable, and intuitive for everyone. The company continues to focus on its mission of empowering merchants with the tools to start, manage and grow their businesses, which is at the heart of what Geidea does. Geidea has become the first non-bank entity in the Kingdom to obtain an acquiring license from the Saudi Central Bank “SAMA” to provide financial services directly to merchants and small and medium enterprises.
Geidea now has more than 2000 employees across all offices, with over 150,000 merchants, and provides more than 700,000 terminals within the Kingdom with a 75 percent market share. The company is proud to say that it is the biggest fintech company in Saudi and is ranked one of the top 25 fintech companies in the Middle East by Forbes.









