Abu Dhabi, United Arab Emirates – Masarra, a full-service destination management company in the UAE known for its comprehensive suite of end-to-end event management solutions for meetings, incentives, conferences, and exhibitions (MICE), now makes high-quality tour packages available to UAE residents and visitors. Masarra combines its destination management expertise, deep knowledge of local destinations and genuine understanding of Emirati culture to provide clients with meaningful, authentic and fulfilling experiences that delight the senses and enrich the soul.
Why Masarra?
Masarra’s expertise in designing travel experiences for corporate clients has won the company the trust of valuable connections in the UAE travel industry. Its unrestricted access to exclusive venues, destinations, accommodation partners, event organisers, and local guides and artisans ensures discoveries that transcend the ordinary. The company’s experience in end-to-end event and destination management ensures everything goes smoothly for its clients.
With Masarra, expect top-tier service and frictionless encounters, privileged access and extraordinary experiences. Count on promises made being delivered and expectations set being met.
Here is why you’ll love experiencing the UAE with Masarra:
- Discover the Real UAE: Go beyond touristy trails. Masarra’s local guides know Abu Dhabi and the rest of the UAE like the back of their hands. They can take you places that do not exist in travel brochures because they belong where locals live and go. Masarra’s on-the-ground staff, all local experts, will guide you to the hidden gems, lead you to authentic flavours, and deliver rich cultural experiences that will make any trip truly memorable.
- Travel With Purpose: Masarra will design your experience depending on what you wish to accomplish. Are you seeking a new adventure, something wonderful and extraordinary? Maybe you want to establish a connection with the world, discover your roots, find respite from the busy pace of the city, or awaken a change from within.
- Bespoke Experiences: Join a group or get a private tour. Ride a camel and see the stars like you’ve never seen them, or go on a quad bike and navigate the shifting sands. Masarra’s exclusive access to landmarks, destinations and tour providers means one-of-a-kind feats.
- Your Dream Trip, Made Effortless: Forget the stress of planning. Masarra will handle every detail, from the concept to your flight home, creating a seamless, tailored journey.
- Travel With Complete Peace of Mind: Masarra’s passionate and professional staff will ensure you can relax and be in the moment. Let your guide take charge and savour flawlessly orchestrated escapades.
- Authentic Connections: Your exploration will put you in contact with handpicked local guides, Emirati hosts and artists skilled in traditional arts, who can share their personal stories and insights with you. You will grow in your understanding and gain a deeper appreciation of Arab culture.
- Design Your Perfect Itinerary: Masarra uses digital tools and platforms to enable easy and convenient planning and trip management.
What Masarra Offers
For convenience, start by choosing from off-the-shelf packages. If you want changes made, talk to a Masarra consultant about customising the itinerary and inclusions to suit your schedule or circumstances.
Masarra is known for the bespoke experiences it offers to incentive and business travellers. Just look at the full suite of Masarra MICE services. As such, Masarra can definitely put together a package tailored to your requirements.
Masarra’s offerings can be classified under the following categories:
1. City Tours
What should you do if you want to experience Abu Dhabi in a way that will allow you to truly get to know it?
If you’ll be in Abu Dhabi for months and have lots of free time, you can probably meander the old streets to soak in the local ambience. You can become a regular at a traditional café in an old neighbourhood, get to know the residents and hear their stories. You can make the rounds of the museums and heritage sites and spend days appreciating the artefacts and Abu Dhabi’s heritage.
Like most people, however, you will probably be in Abu Dhabi for a week at most. As such, you may not have the luxury of time and cannot go off by yourself to leisurely get to know the city, connect with the locals, and immerse yourself completely in the culture.
A meaningful exploration is still possible, however. All it takes is the right guide. If you have that, one day is enough for a genuine, culturally rich experience in Abu Dhabi, and this is what Masarra’s city tours are all about. These let you get to the heart of the city (literally and figuratively) for the best taste of what the city has to offer.
2. Desert Experiences
The desert is hauntingly beautiful, but a regular tourist cannot safely experience it on their own. They need a guide, ideally someone who knows it as only a local can.
Masarra has handpicked local guides who can enrich your experience of the Arabian desert. You’ll see incredible sights, gain a deep understanding of the terrain and the ecosystem, and learn about the people who have always called it home.
Under their guidance, you can safely traverse the desert, enjoy a breathtaking sunset, ride on a camel, feel your adrenaline rushing as you drive or sandboard over sand dunes, and spend a magical Arabian night in a desert camp, savouring Bedouin delicacies, listening to Bedouin music and watching (and learning) Bedouin dance performances.
3. Theme Parks
The UAE’s focus on tourism has translated into billion-dollar developments and incredible attractions. Yas Island, for instance, has four world-class theme parks located close to each other: Ferrari World, Yas Waterworld, Warner Bros. World™, and SeaWorld™ Yas Island, Abu Dhabi. Masarra can arrange a multi-day package that will let you visit multiple parks and enjoy special inclusions, such as accommodation, meals and transfers.
Soon, a Disney theme park and resort will join this roster of fun and exciting attractions on Yas Island, Abu Dhabi.
4. Sporting and Other Events
Masarra can design curated experiences around sporting and other events. For instance, if you’re a fan of Formula 1®, Masarra can create a package that will take you from arrival and through a satisfying, VIP-experience race weekend. Masarra can do this for whatever event you’re interested in, including NBA Abu Dhabi Games, UFC Fight Nights, World Supercross, concerts, and shows.
5. Cultural Gems
Emirati culture lives and breathes, integrated into the cosmopolitan tapestry of sky-high edifices and world-class theme parks. Soak it all in by visiting mosques, fortresses, palaces, and museums. Add Qasr Al Hosn, the Abrahamic Family House, Louvre Abu Dhabi, and Emirates Palace to your itinerary. You must also take the time to explore Qasr Al Watan, the stunning royal palace that showcases the splendour of Arabic artistry, the precision of Arabic craftsmanship, and the significant contributions of Arab scholarship to human knowledge and progress.
You can also learn more about the rich history of Al Ain at the Al Ain Museum and discover artefacts from across the world at the Natural History Museum in Abu Dhabi.
Experience the Difference
The UAE hits differently depending on the lens through which you view it. Masarra lets you see it through the lens of local experts, and that’s what makes every Masarra encounter an authentic Emirati experience.
