NSK Europe is pleased to announce the registering of a new branch in Ploiesti,
Romania. The new office, which is being established as part of NSK Europe’s EIBU
geographic expansion plan, will be fully functional by the end of September 2024.
Plans for this move have been in place for the last two years, with NSK keen to establish a
presence in a dynamic country with a rapidly developing marketplace. Ploiesti itself is the
one of the largest industrial centers in Romania, is located close to Bucharest Airport and
will offer NSK additional opportunities to develop its business across Southeastern Europe.
The new office will provide sales functions, customer services and broader technical
support throughout Romania. It will offer the full range of NSK products across the new
territory, though given the shape of Romania’s industrial sector, roller bearings and heavier,
larger size bearings for sectors including steel, cement and quarrying and mining are
expected to be in high demand.
Valentin Blanaru will head up the new office, having accepted the position of Territory
Manager Romania. He has spent the past 15 years at NSK and will take responsibility for
sales and customer support activities within his new territory.
‘I am delighted to have been presented with this opportunity,’ Mr Blanaru commented, ‘and
am looking forward to building up a strong local team capable of providing the sales,
engineering and customer service support our customers deserve.
‘We have an ambitious vision for Romania, and I look forward to adapting the strengths of
NSK Europe to the local market in order to provide the best possible support to our
customers.
‘We will be offering a complete range of services, including technical consultancy where we
will make full use of our strong R&D resources and Sector Manager’s expertise. We will
also be relaunching our AIP Added Value Programme which will see us working with our
distributors to create new opportunities to improve sales growth.’
Mr Blanaru will report to Maciej Piatkowski, OEM Director for NSK’s European Industrial
Business Unit. Mr Piatkowski said, ‘NSK already has more than 20 years of experience
operating in the Eastern European through our presence in Poland and we’re confident that
the industrial landscape in Romania will align perfectly with our Sector-driven approach.
‘We identified Romania as a fast evolving and attractive market for us, as well as the
perfect base from which to develop our presence throughout Southeastern Europe.’
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Speaking about Mr Blanaru he added, ‘Valentin has proved over his 15 years with NSK that
he has the market and customer knowledge to make a success of this new challenge. He
has the perfect skills needed to develop our sales, engineering and CSR organisation in the
new territory.’
Press pictures
1) Representatives of NSK signing the paperwork to establish the new branch
2) NSK’s new Romanian home in Ploiesti
About NSK Europe
NSK Europe Ltd. is the European organisation of the Tokyo-based bearing manufacturer NSK, which was
founded in Japan in 1916 and today employs nearly 25,600 people in its worldwide operations. The products
and solutions provided by the industrial and automotive supplier can be found wherever things move. In addition
to nearly all types of rolling bearings, the company’s portfolio includes housed bearings, linear technology,
wheel bearing units, transmission and engine bearings. The company is oriented to perfection in all of its
business activities. Its aim is quality leadership in its industry, which it strives for through a continuous process
of improvement, excellent product development, optimised production processes and customer-oriented service
processes. In fiscal year 2023, the more than 3,200 employees of NSK Europe Ltd. generated sales of over €
662 million.
