Aseel Al Hamad turns her passion into a mission by taking part in inspirational campaign alongside 12 other participants from around the world
Saudi Arabian motorsport enthusiast Aseel Al-Hamad is blazing a new trail alongside 12 other individuals as she joins the Hero Up campaign, part of Marvel Avengers Campus’ first anniversary celebrations, which aims to inspire people to become heroes in their everyday lives.
One year ago, Marvel Avengers Campus was gearing up to open its gates at Disneyland Paris and recruit guests to embark on epic adventures alongside their favorite superheroes. Since its grand opening, the Campus has gained fame as an unmissable experience where visitors of all ages can dive into the action and unleash their inner hero.
Disneyland Paris’ Hero Up campaign has put the spotlight on 13 real-life heroic figures from around the world, including the exceptional Aseel Al Hamad, inviting them to unleash their inner hero as part of an artistic photoshoot in the heart of Marvel Avengers Campus. Individuals participating in the campaign were chosen to symbolize heroic values including strength, courage, generosity, and an ability to inspire people in everyday life.
The inspirational recruits teamed up with cast members from the Disneyland Paris Costuming workshop to dream up outfits that would personify heroes.
Aseel Al-Hamad is a Saudi Arabian interior designer, engineer and motorsport enthusiast who has turned her passion into a mission to make a change by taking part in the Hero Up campaign. She was chosen for this campaign due to her heroic values, which include strength, courage and the ability to inspire others. The Hero Up! Reveal Your Inner Hero project was an opportunity for Aseel to discover another type of vehicle – the Avengers Deployment Vehicle.
More about Aseel Al Hamad:
Aseel Al-Hamad is a Saudi Arabian interior designer, engineer, and motorsport enthusiast, who in 2017 became the first female board member of the Saudi Arabian Motor Federation and is a member of the International Automobile Federation. In June 2018, Aseel was able to write her name down in history by becoming the first Saudi woman to drive a Formula One car. Today, she is a well-known and recognized entrepreneur and a source of inspiration for not only to women in Saudi Arabia, but also globally.
About Hero Up:
Discover the exhibition Hero Up! Reveal Your Inner Hero, as revealed online, and this summer at Disney Hotel New York – The Art of Marvel.
The awe-inspiring portraits of the 13 participants showcase the heroic values they embody and are known for: strength, courage, generosity, and an ability to inspire people in everyday life.
