Abu Dhabi Motors receives three honours at ‘Excellence in Sales’ global awards


Abu Dhabi Motors takes home Best Importer in Sales, Best BMW 7 Series Importer, and Manager of the Year award.

ADM BMW Excellence in Sales Awards

Abu Dhabi: Abu Dhabi Motors, BMW Group’s importer in the capital, continued with its exceptional pursuit of excellence, receiving three regional titles at the BMW ‘Excellence in Sales’ global awards ceremony in Munich. The three regional titles were:Best importer in Sales, Best BMW 7 Series Importer, and Manager of the Year award for Arno Husselmann, General Manager of Abu Dhabi Motors. As 2016 was a record year for BMW Group, the award ceremony honored dealers around the world for the contributions made for the collective success.

The Best Regional Importer in Sales award is evident through Abu Dhabi Motors selling 3,198 new BMW’s in Q1 2017 already. The continued success of top-end models, mainly the BMW 7 Series, BMW X5 and BMW X6 largely drove the importer’s impressive sales results. Offering unmatched aftersales packages and strengthening several strategic partnerships with major stakeholders, Abu Dhabi Motors has managed to continue with successful sales results despite challenging market conditions.

Arno Husselmann, General Manager of Abu Dhabi Motors, said: “We are proud to be honored with three distinctive awards by the BMW Group as it reflects our unwavering efforts to strengthen and maintain our leading position. Abu Dhabi Motors has been the highest-selling BMW Group importer in the region for 7 years running, and we will aim to uphold this position for many years to come.” Our sales excellence is a continuous journey of effort and results.

With its impeccable design, luxurious levels of comfort and innovative technology features both inside and out, the all-new sixth generation BMW 7 Series has seen strong demand from customers since its arrival. The flagship model stands out through a host of personalised technological innovations in design, luxury and ambience, including BMW assistance features operated through intuitive Touch Command and a 7-inch tablet positioned in the rear of the vehicle.

Commenting on the best BMW 7 Series importer award, Husselmann added: “The BMW 7 Series is a true success in our market, due to its class-leading levels of safety, luxury, dynamics and industry-first technologies. With the new M760Li offering class-leading levels of performance, 610 BHP and 0-100 km/h in 3.7 seconds we now have an unrivaled blend of performance and luxury packaged into the appealing design of the BMW 7 Series. Through strong market acceptance the BMW 7 Series will continue to deliver its superior ownership pleasure through all its variants.”

Husselmann also added: “I am honored to be named Manager of the year as it reassures me that along with the rest of ourmanagement, we are steering Abu Dhabi Motors in the right direction. Working hand in hand with the BMW Group, we will continue ensuring our loyal customers in Abu Dhabi will enjoy the best customer experiences in the industry.”

The awards were presented by the programme’s patron, Ian Robertson, BMW AG Management Board member for Sales and Brand BMW, Aftersales BMW Group in Munich.

Abu Dhabi Motors:

Abu Dhabi Motors is the exclusive importer for BMW, MINI, BMW ALPINA and the sole dealer for Rolls-Royce Motors Cars dealer in Abu Dhabi and Al Ain. Founded in 1985 by Sheikh Mohammed Bin Butti Al Hamid in Umm Al-Nar in a small showroom and workshop employing 24 people, Abu Dhabi motors has become the most successful BMW Group Importer in the Middle East and now employs over 700 people in twelve facilities in Abu Dhabi and Al Ain, including four showrooms, three aftersales centres, three body shops, one pre-delivery Inspection centre and four car storage warehouses that are capable of accommodating 3000 BMW, MINI and Rolls-Royce Motors Cars between them.

Abu Dhabi Motors was awarded ‘Global Dealer of the Year’ by Rolls-Royce Motor Cars in 2012 and 2013 and announced as the top-selling Rolls-Royce Dealer globally for 2013, 2014 and 2015, as well as the ‘Best Bespoke Dealer Worldwide’ award for the past 8 years thereby firmly establishing itself as the leading Rolls-Royce Dealer globally.

Abu Dhabi Motors has been the top selling BMW Group importer in the Middle East for the past 8 years, as well as the recipient of the ‘Global Excellence in Sales’ Award for leadership in the luxury class. With five awards, Abu Dhabi Motors is the most successful BMW Group importer in terms of excellence in sales globally.