Al-Futtaim Group launches its BLUE credit card with a bang as it sets the sky alight with fireworks on Festival Bay


Priti Malik hosted the night which featured a brand new ‘Blue’ IMAGINE show, fireworks and fun and prizes for all the family

Dubai, UAE: Last night saw an epic celebration down at Al-Futtaim Group’s Dubai Festival City Mall, to mark the launch of the revamped Blue FAB credit card by Al-Futtaim, and the Blue Rewards program. Blue Vibes on Festival Bay treated guests to fireworks, free entertainment, and activities as well giving away prizes and privileges across the evening.

Dubai Festival City Mall’s launch featured a curated ‘Blue’ themed music and extravagant laser and projection mapping experience as part of the record-breaking IMAGINE show as well as some of the mall’s much-loved choregraphed fireworks show.

The Blue FAB credit card is the latest offering from Al-Futtaim Group’s rewards program Blue, which rewards customers who shop at Al-Futtaim Group brands and partners across the GCC & Egypt & South East Asia while earning unlimited 1% cashback. By downloading the Blue app, customers can enjoy exclusive benefits such as earning and redeeming cashback and unlocking thousands of 2-4-1 offers on dining, Entertainment, leisure, holidays and more. From fashion and sports to home and lifestyle, the app has partners from popular brands including Marks & Spencer, IKEA, ACE, Toys R Us, Ted Baker, Maje and Watsons. in the UAE and across the GCC and Egypt.

Missed out last night? There are still plenty of opportunities to enjoy Dubai Festival City Mall’s Vibes by the Bay, the new outdoor destination located on the waterfront of Dubai Festival City Mall, taking place from October-May 2023. Entrance to the venue is free, so be sure to bring your family and loved ones down to catch the show followed by a stroll through the outdoor market with homegrown vendors and grab a bite to eat from one of the many food trucks and stalls. It also features the UAE’s first petting zoo.

About Al-Futtaim Group 

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.

Structured into five operating divisions; automotive, financial services, real estate, retail and health; employing more than 33,000 employees across more than 20 countries in the Middle East, Asia and Africa, we partner with over 200 of the world’s most admired and innovative brands. 

Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organisation to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration, integrity, Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day.