Azizi Developments records a monumental 263% increase in Local & International Broker Registration


Following the introduction of its revamped channel partner strategy, the developer has strengthened and expanded its broker relationships, including many to new markets, to better cater to the needs and wants of it’s very international customer base

Dubai: Azizi Developments, a leading private developer in the UAE, has recorded an enormous jump of 263% in international broker registrations within the last six months. In line with establishing itself as a customer-centric, transparent, and efficient enterprise, akin to real estate players in more mature markets, the developer is now placing an even stronger emphasis on its professional brokerage network as well as on outsourcing sales rather than executing them directly. Through this, Azizi aims to better cater to the diverse needs of its investors of over 100 nationalities. 

Higher commissions, weekly commission pay-outs, and rigorous broker training and assistance are all important factors that have contributed to the surge in registrations. Broker sales alone have produced more than AED 875 million in revenue from January 21 to July 21, compared to AED 129 million in 2020.

Seun Omotosho, Head of Agency & Telesales at Azizi Developments, said: “It is a rewarding feeling to see our efforts in fostering strong relationships with our valued brokerage partners reflect in the number of registrations over the past 6 months. We have implemented several new measures to support our brokers, including revamped commission pay-outs, discount and fixed-pricing policies, and enhanced marketing support. However, we see beyond these improved bonding efforts, as this surge is a testament to the competitiveness of our offerings as whole. Our properties are in Dubai’s best and most strategic locations, offer some of the highest ROIs, and are embedded in truly lifestyle-enhancing communities. Delivery timelines and build quality are outstanding – all these factors contribute to demand increasing and brokers showing exponentially more interest in working with us.”

Riviera, a stylish waterfront-lifestyle destination located in the heart of MBR City, is planned to comprise 71 mid-rise buildings with approximately 16,000 residences upon its completion that are conveniently located in the midst of all the business, leisure and retail hubs of the city.  Designed to introduce the French-Mediterranean lifestyle to Dubai, which is not merely about architectural art but also about a certain ‘joie de vivre’ — a celebration of life, an exultation of spirit, Riviera represents a new landmark destination that is both residential and commercial, with an abundance of retail space. 

Riviera features three districts: an extensive retail boulevard, the lagoon walk with artisan eateries and boutiques, and Les Jardins — a vast, lush-green social space. With its strategic location near the upcoming Meydan One Mall and the Meydan Racecourse — home of the Dubai World Cup — as well as Dubai’s most noteworthy points of interest, Riviera represents one of Azizi Developments’ most coveted projects.

About Azizi Developments:

Azizi Developments is a leading developer based in Dubai, UAE. With tens of thousands of homes successfully delivered to local and international investors and end users of over 100 nationalities, the developer prides itself on its extensive portfolio of modern luxury developments across Dubai’s most sought-after residential destinations, its construction-driven approach, and its commitment to transparency and customer centricity. Azizi’s residential and commercial properties are investor friendly, catering to all lifestyles. The developer makes it its international mission to develop lifestyles and enrich the lives of its residents with a focus on catalysing the vision and development of the markets that it operates in. 

Azizi currently has approximately 100 ongoing projects that are to be delivered between 2020 and 2023, and an additional 100+ projects in planning, worth several billion US dollars, that are projected to be delivered between 2023 and 2025. The company has a strong track record and sizeable project pipeline through its extensive land bank and strategic partnerships with Dubai’s key master developers and is instrumental in developing world-class properties in MBR City, Palm Jumeirah, Dubai Healthcare City, Al Furjan, Studio City, Sports City and Downtown Jebel Ali.