Mamoon brings 27 years of experience in strategic communications across the Middle East and North Africa. He spent close to a decade at the World Bank as an External Affairs and Aid Coordination Officer, joined BCW in the UAE in 2003, and moved to APCO in 2006, where he served as Managing Director of the MENA region, Regional President from 2017, and most recently Chief International Business Development Officer, as well as MENA Chairman.
Commenting on the appointment, Viktor Prokopenya, Founder, Capital.com, said:
“Mamoon spent two decades building APCO’s business across the Middle East. He was Regional President and a widely known figure in regional government relations. That combination of public affairs and strategic communication experience is exactly what we need as Capital.com expands into new markets and jurisdictions.”
Commenting on the appointment, Mamoon Sbeih, Chief Strategy Officer, Capital.com, said:
“Capital.com is building something structurally different. It’s a platform designed around better decisions, not faster ones. Having spent my career helping governments and global businesses navigate complexity and communicate with precision, I’m looking forward to bringing that same discipline to how we tell Capital.com’s story as we grow.”
About Capital.com
Capital.com is a global, regulated financial group established in 2016. It operates a technology-led platform providing access to financial markets, designed to support deliberate and informed decision-making.
The company’s operating model is structured around regulatory compliance, governance, and operational discipline. Platform design emphasises clarity, information sequencing, and risk awareness, with features intended to limit unnecessary urgency and support considered market participation.
Capital.com operates across multiple jurisdictions under established regulatory frameworks. The company’s focus is on long-term consistency, resilience, and stability across market conditions, including periods of heightened volatility.
Capital.com maintains operational offices in major financial and business centres, including London, Dubai, Warsaw, Milan, Nassau, Sofia, Limassol, and Melbourne. Capital Com (UK) Limited is authorised and regulated by the Financial Conduct Authority (FCA) under registration number 793714. Capital Com SV Investments Limited is authorised and regulated by the Cyprus Securities and Exchange Commission (CySEC), under licence number 319/17. Capital Com Group Ltd is authorised and regulated by the Cyprus Securities and Exchange Commission, under license 463/25. Capital Com Australia Pty Ltd is authorised and regulated by the Australian Securities and Investments Commission (ASIC) under AFSL Number 513393. Capital Com Online Investments Ltd is a Company registered in the Commonwealth of The Bahamas and authorised to carry out Securities Business by the Securities Commission of The Bahamas with licence number SIA-F245. Capital Com Mena Securities Trading LLC is authorised and regulated by the Securities and Commodities Authority (SCA), under license number 20200000176. CC Kenya Securities Limited trading as Capital.com is regulated by the Capital Markets Authority of Kenya under license number 244.
DISCLAIMER:
CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. Depending on the company, between 65-89 % of retail investor accounts lose money when trading CFDs with Capital.com Group. You should consider whether you understand how CFDs work and whether you can afford to take the high risk of losing your money.
Crypto Derivatives are not available to Retail clients registered with Capital Com (UK) Ltd. Spread bets are available only to UK clients.
The value of shares and ETFs bought through a share dealing account can fall as well as rise, which could mean getting back less than you originally put in. Past performance is no guarantee of future results.
Capital Com (UK) Limited (“CCUK”) is incorporated in England and Wales with registration number 10506220 and is authorised and regulated by the Financial Conduct Authority (“FCA”), under the reference number 793714. Capital Com SV Investments Limited (“CCSV”) is registered in Cyprus with company registration number 354252. CCSV is regulated by Cyprus Securities and Exchange Commission (CySEC) under licence number 319/17. Capital Com Group Ltd is a company incorporated in the Republic of Cyprus with registration number ΗΕ 446198 and is authorised and regulated by the Cyprus Securities and Exchange Commission (License Number 463/25). Registered Office: Vasileiou Makedonos 8, Kinnis Business Center, 2nd floor, 3040, Limassol, Cyprus.Capital Com Australia Pty Ltd is incorporated in Australia with registration number 625 601 489, and is authorised and regulated by the Australian Securities and Investments Commission (“ASIC”) under AFSL licence number 513393 . Capital Com Online Investments Ltd. is incorporated in the Commonwealth of The Bahamas with registration number 209236B, and is authorised and regulated by the Securities Commission of The Bahamas (“SCB”) under the licence number SIA-F245. Capital Com Mena Securities Trading L.L.C is incorporated in the United Arab Emirates with registration number 1994695, and is authorised and regulated by the Capital Market Authority (“CMA”) under the licence number 20200000176. Capital Com Investments (Bermuda) Ltd. is incorporated in Bermuda with registration number 202201970, and is authorised and regulated by the Bermuda Monetary Authority (“BMA”) under the Investment Business Standard Licence and Digital Asset Business (Class F) Licence dated 15 April 2025. CC Kenya Securities Ltd is incorporated in Kenya with registration number PVT-RXUMQ5KL, and is authorised and regulated by the Capital Markets Authority (“CMA”) under the licence number 244. Capital Com South Africa (Pty) Ltd is incorporated in South Africa with registration number 2025/355173/07, and is authorised and regulated by the Financial Sector Conduct Authority (“FSCA”) as a Financial Services Provider under the licence number 55488 and as an Over the Counter Derivatives Provider under the approval dated 12 May 2026.
Capital.com is an execution-only brokerage platform and the content provided on the Capital.com website is intended for informational purposes only and should not be regarded as an offer to sell or a solicitation of an offer to buy the products or securities to which it applies. No representation or warranty is given as to the accuracy or completeness of the information provided.
The information provided does not constitute investment advice nor take into account the individual financial circumstances or objectives of any investor. Any information that may be provided relating to past performance is not a reliable indicator of future results or performance.
To the extent permitted by law, in no event shall Capital.com (or any affiliate or employee) have any liability for any loss arising from the use of the information provided. Any person acting on the information does so entirely at their own risk.
Any information which could be construed as “investment research” has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such is considered to be a marketing communication.
