• Inward and Outbound Investment Takes Off As Real Estate Maintains Smart Money Appeal
  • ‘Coming of Age’ Show Delivers AED100m Opening Day Sales Surge For Sobha Realty

Dubai, UAE: International real estate investment flows are resurging following a pandemic induced lull with buyers signing up to properties across the Middle East, Asia, Europe and the UK at Cityscape Global, the leading real estate investment show, which continues at Dubai Exhibition Centre, Expo 2020, until Thursday night (November 11).

As the show’s 21st edition got into its stride the UAE’s Sobha Realty was celebrating a multi-million-dirham first day sales tally. “We achieved sales transactions of more than AED100 million on the first day as we launched Waves Grande, the second residential tower at the Waterfront District in Sobha Hartland,” commented Ms. Jyotsna Hegde, the company’s President.

The UAE’s Select Group notched up a first day success selling out more than 25% of its 330 Dubai Peninsula Two, Business Bay apartment inventory on the project’s release day.

“It surpassed all our expectations with a good mix of locals and expatriates buyers,” said Georges El Hachem, Commercial Director of Select Group. “We sold over 80% of Peninsula One within a month of the launch last month, and if the market appetite remains intact, we would be hopeful of reaching similar levels of sales with Peninsula Two.”

Sharjah’s Arada Developments received strong interest in the 566 smart apartments it launched in its Aljada mega project. “Right from the show’s opening we started seeing some good sales, so for us it was an extremely strong start,” said Ed Atwood, Chief Communications Officer, Arada Developments.

As UAE developers processed the interest uptake, Middle East buyers and residents were also planning overseas investments with the UK, the Med and Egypt in the main frame.

Regal London reported a first-day sale of a studio apartment in Watford and ongoing negotiations with Gulf buyers for St. John’s Wood properties. “The solid sale was to an Indian gentleman who is resident in Dubai and bought it for his daughter to live in while she studies in London,” explained Jacob Sullivan, Sales & Marketing Director, Regal London. “There is still interest in the London market from people wanting holiday bolt holes in the UK, for investment or for accommodation for family studying in the capital.”

Montenegro’s Lustica Bay development on its first Cityscape showing was sealing the sale of a waterfront villa in the new Mediterranean destination by Egypt’s Orascom. “The buyer is an Egyptian who is looking for a Mediterranean retreat,” said Volia Dzikovich, Sales Manager. “We are here to build awareness of Montenegro and the opportunities, and we have had a steady flow of interest.”

Egyptian properties were in high demand as first and second homes, according to Ismail Hafez, Marketing Director of Orascom’s Makadi Heights. “Traffic has been better than we expected,” he commented.

The live and in-person event is being held in adherence with Informa AllSecure, an enhanced health and safety standards that raise the bar on safe, hygienic, productive, and high-quality organised event experiences. 

About Cityscape:

Cityscape, owned by Informa Markets, first took place in 2002 in Dubai and has since grown to be beyond exhibitions, to become one of the largest real estate data and media portfolios globally.

The Cityscape portfolio equips industry professionals with up-to-date material, matchmaking and micro-analysis via in person conferences and exhibitions, data trend analysis, insightful webinars, podcasts and customised articles. With a focused content & data platform, Cityscape Intelligence, and with events taking place across the Middle East, North Africa, Asia and Turkey, the Cityscape brand is tapped into the real estate market across a spectrum of markets, including Dubai, Abu Dhabi, Egypt and Saudi Arabia, and with expansions on the horizon in Europe and Asia. 

About Informa Markets: 

Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, specialist digital content and actionable data solutions. As the world’s leading exhibitions organiser, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year.