CleverTap Appoints Samer Saad as Regional Sales Director for META Region


Mountain View, Calif., Dubai, UAE and Mumbai, India, Dec 13, 2022 – (ACN Newswire) – CleverTap, the World’s #1 Retention Cloud today announced the appointment of Samer Saad as the Regional Sales Director for its META Region and will be based out of Dubai.

Samer has over a decade of experience in building and scaling sales teams across the MEA region. He joins from Appsflyer, where he was the Regional Manager for the MEA region and has led partnership sales and agency roles across Criteo and Yahoo!. As CleverTap increases its focus into META Region, it has ensured the local presence of all sub functions that are needed locally to scale the business, and Samer will lead the mandate to scale the growth charter.

“We are all excited to have Samer onboard! With 120+ existing customers in the region, we have a robust foundation to further scale in the region. I am confident that Samer will help us embark on the next phase of our growth journey in the META region,” said Vikrant Chowdhary, Chief Growth Officer, CleverTap.

“I am thrilled to join CleverTap as it has emerged as the global leader in the retention cloud category. The SaaS industry is one of the most promising across the world, and I am looking forward to being a part of the CleverTap journey, in becoming the preferred retention cloud partner for all digital native brands in the META region,” said Samer Saad, Regional Sales Director, META, CleverTap.

About CleverTap

CleverTap is the World’s #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and life-time value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.

The platform is powered by TesseractDB™ – world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 1500 customers, including Gojek, ShopX, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta.