Empower marks 57% growth in new registrations in the first four months of 2021


Consolidating its digital leadership and contribution to the Dubai Paperless Strategy

Company’s e-registration facility made the process easier

Ahmad bin Shafar, CEO of Empower

Dubai – United Arab Emirates: Emirates Central Cooling Systems Corporation (Empower), the world’s largest district cooling services provider, recorded a remarkable growth in the number of customers registering to avail its services from various parts of Dubai. During the period January to April 2021, the company witnessed a growth of about 57% in the new registrants, compared to the same period last year, as 6,687 customers from government and private sectors already registered and opened their own accounts directly through company’s registration windows. The e-registration platform that Empower has launched last year enables customers to complete the procedures at any time they want and from wherever they are. The initiative promotes Empower’s digital leadership as the first district cooling company in the region to launch e-registration service. It also brings new levels of customer happiness to individuals, tenants, real estate owners, and development companies, by saving their time, effort and cost as they are no more required to visit personally to company’s headquarters or its customer service centers, as a pre-condition for registering a project or real estate unit in Empower’s cooling services, before starting to receive services and complete the related transactions.

Empower had recorded a remarkable increase in the number of customer transactions through electronic platforms during 2020, reaching nearly 560,000 transactions, accounting for a growth of more than 12% compared to 2019, which reflects the strength of the company’s contribution to the Dubai Paperless Strategy.

Ahmad bin Shafar, CEO of Empower, said: “We are witnessing a great demand from customers for this e-registration service, which allows them to immediately register, obtain the service and complete transactions from their homes through our website, with easy and simple steps. This reflects our keenness on the fulfillment of the goals of the Smart Dubai initiative to make Dubai the smartest and happiest city in the world, as well as achieving a qualitative increase in the efficiency of our business within the framework of precautionary measures to prevent the spread of the COVID-19”. The CEO emphasized that the health and safety of the society is a top priority at all times, and therefore personal attendance has been replaced by online registration to cope with the ongoing difficult circumstances.

Bin Shafar explained that Empower has reached unprecedented levels in the service automation for customers, as they are now able to register, obtain services, and complete transactions through the website and mobile smart services, without any need to visit the Company’s headquarters or customer service centers. He pointed out that Empower has made a success in fulfilling the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to the government to reach people instead of waiting for them to come.

Registration process: 

Empower has provided a simple and easy online registration process, where customers can access its website at www.empower.ae, click on the e-services icon, and then choose the electronic registration from the drop-down list. 

The Company clarified that it provides a wide range of online services on its website, including viewing, reviewing and payment of district cooling consumption bills, obtaining payment receipts, submitting applications, and updating customer data in an easy-to-use and safe environment. 

Online registration can also be accessed from quick links on the home page of the website. To complete the registration, customers will be requested to fill in personal information, upload documents and choose a payment method. Following registration and each payment transaction, customers will receive instant notifications by email and SMS to ensure smooth and accurate completion of payment transactions. Applicants will also be asked to download specific documents depending on the consumption segment in terms of being a landlord, tenant or company.  A guide for all the information and documents required is also available on the Company’s website.