Fashion E-Retailer, ALL’E, Launches Personal Styling Service


** The homegrown online boutique offers women a special fashion consultation to pick their distinct style **

Dubai: ALL’E, the Australian online fashion boutique introduces new home stylist-on-demand service. Priced at AED 300, the package includes a consultation and one outfit chosen by the customer. The feature is available online at Aligned with their mission to deliver chic and unique clothing, ALL’E offers specialist advice to customers seeking to upgrade their wardrobes through a more personalised style.

Once the styling package is selected on the brand website, the consumer is contacted to arrange a consultation at the preferred location in Dubai. Their dedicated stylist arrives with a curated selection of outfits from ALL’E. Depending on the choice of package, the stylist will bring from five to six outfit options to showcase to the client, offering a unique and on demand try-before-you-buy service. Attention to detail is essential to the service therefore prior to the visit, the stylist discusses personal preferences, style and creative direction, to ensure a distinct hand-picked selection for each customer. The booking for a session can also be done via a direct message on @allefashionboutique via Instagram or by emailing .

Founded by Ella Stapleton in October 2020, ALL’E strives to fill a niche in the region for stylish, and accessible fashion of exceptional quality. Every outfit is curated from around the world, with a limited stock of each product, adding an individualistic aspect to each piece. Offering a wide selection of chic swimwear sets, trendy tops and flattering bottoms, the recent additions include summery dresses ideal for any occasion. New customers can enjoy the latest arrivals with a 10% discount, using the code “MYFIRST” at checkout.

About ALL’E:

ALL’E Fashion Boutique was born to take over the fashion world in the Middle East. The idea grew from the lack of trendy, yet affordable fashion that was available in the region. ALL’E is the go to destination for your shopping needs, whether it be a brunch, lunch, dinner, girls nights, baby showers or even chilling at home, they aim to provide a diverse range of products to cater to each and every woman. Their dedication to style, quality and making their clients look and feel great is thought out carefully with each piece that is hand selected from around the globe.