Forever Living launches ‘The Smile Campaign’ in Partnership with Dubai Cares

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A healthy life, more smiles, and a better community.

Forever Living & Dubai Cares Representatives

Dubai, UAE: In the spirit of the holy month of Ramadan, Forever Living joins hands with Dubai Cares to provide underprivileged children and young people access to quality education in developing countries.

Under the terms of partnership, Forever Living is launching its Ramadan ‘Smile Campaign’ through the online sale of their Aloe Vera Gel drink. Forever Living is committing to donating 15% of proceeds from the sale of every pack of Forever Aloe Vera Gel Bottles, to Dubai Cares,

“Your health, their Smile – Cleanse. Donate. Nominate” – During this holy month, Forever Living is calling upon all companies in the UAE to come forward and support a worthy cause, whilst adopting a healthy lifestyle. Living up to the brand’s philosophy Forever Living has always been advocating the need for a healthy lifestyle in our busy lives, and it is apt for the month of fasting.

Participating companies have the option of nominating two other companies to join this cause and help make a significant impact on the lives of children and young people in need. The sole purpose is to raise awareness and provide a smile to children around the world.

“During Ramadan our bodies consume less, our intake of vitamins and minerals reduce by a considerable
amount,” said Khaled Khayati, Director of Operations at Forever Living Middle East. He added, “During this holy month, being fit and healthy is important to complete the 30 days of fasting”. The ‘Smile Campaign’ introduces the world to Forever Living’s all time popular product – Forever Aloe Vera gel.

The Forever Aloe Vera gel is a source of many natural nutrients and is a proven energy booster. The aloe vera gel is a great support to the immune system and hence the more we consume, the healthier our bodies remain.

This nationwide drive is trending across all social media platforms under the hashtag #foreveryearofgiving17. A social media competition is up for grabs, for all participating companies to send in their best group/company photo. The winning entry will be printed on the cover of “Forever Year of Giving” coffee book.

Furthermore, all participating companies will receive a crystal plaque of appreciation, a prestigious way of holding onto your company’s laurels while supporting a worthy cause.

About Forever Living Middle East:

Forever Living Products is a multi-level marketing company that spans the globe with over 9.5 million distributors, operating in over 165+ countries and generating more than 2 billion dollars in sales annually. Founded in 1999 in the Middle East, Forever Living has been the largest importer of Health Foods in the UAE.

Forever Living Products and its affiliates are the largest growers, manufacturers, and distributors of Aloe Vera in the world. FOREVER is vertically integrated, controlling everything from the fields to the factory, to research and development, to packaging, shipping and distribution.

About Dubai Cares:

Dubai Cares, part of Mohammed bin Rashid Al Maktoum Global Initiatives, is a UAE-based global philanthropic organization working towards providing children in developing countries with access to quality education. Our mission to increase children’s access to quality education is guided by a common principle: children ready for schools, schools ready for children, parents and the community ready to play their role. Gender equality is a cross cutting theme in all Dubai Cares’ education programs. Central to Dubai Cares’ approach is also a focus on monitoring, evaluation and learning.

Over the past 10 years, Dubai Cares has successfully launched education programs reaching over 16 million beneficiaries in 45 developing countries in partnership with UN aid agencies and international and local NGOs such as the United Nations Children’s Fund (UNICEF), United Nations Relief and Works Agency for Palestine Refugees in the Near East (UNRWA), Bill and Melinda Gates Foundation, Plan International, International Rescue Committee (IRC), World Food Program, Pratham, Idara-e-Taleem-o-Aagahi, Associates in Research and Education for Development (ARED), CARE International and Save the Children among others.