Global gifting leader FNP (Ferns N Petals) clocks record sales in the UAE and India as the brand’s experiential gifts continue to win over the hearts and minds of customers

36

Dubai, United Arab Emirates: FNP (Ferns N Petals), the global online gifting specialist, is proud to announce that it has achieved unprecedented success during 2022.

Not only has the UAE’s largest online gifting giant clocked double digit annual sales in the UAE, but it is also recording 43% year-on-year growth in India.

Focused on creating fully immersive, experiential and emotional gifts that speak directly to the heart of the receiver, FNP is proud to be a true pioneer of the gifting industry and is supported by its strong delivery infrastructure which ensures delivery anywhere across the UAE in 60 minutes.

Providing a ‘one-stop-shop’ for flowers, cakes, chocolates, hampers and other bespoke gifts that suit every occasion, the brand offers thousands of thoughtfully curated and unique options. Having honed its understanding of what people want and appreciate from gifts over 27 years, the brand is playing it’s part in helping the world reconnect after the difficulties of the pandemic, and spread happy and positive emotions.

Passionate about promoting the idea that gifting is about experiences, memories and feelings, rather than just material things, the brand is proud to be one of the biggest players on the UAE market. It seems that FNP has captured the market when it comes to gifts and flowers, and that customers are more willing than ever to purchase celebratory gifts and heartfelt tokens from the online brand

Thanks to its exponential success within the region, the gifting empire has presence in Saudi Arabia with new branches in Kuwait and Bahrain in the pipeline.

FNP continues to bridge the gap between online and offline shopping by engaging customers both physically and digitally and maintaining an effective omni-channel presence that continually reaches new audiences.

Currently delivering to over 170 countries across the world, as far as the UK, USA and Australia, the brand has also grown locally within the UAE and has opened new branches in Sharjah and Al Ain, while three more outlets in Ajman, Ras Al Khaimah and Fujairah will follow.

Dedicated to innovation, the team is continually changing and evolving the designs and products to keep up with the developing needs of the market, and offer perfect gifts for every occasion throughout the year.

While demand for the brand’s iconic beautiful flower arrangements remain sky high across the UAE and beyond (with roses, lilies and hyacinths contributing to 50% of total sales), its hampers, homegrown cakes, fresh plants and personalised accessories have also continued to prove popular.

By offering quick delivery, quality products that consistently exceed expectations and excellent customer communication services, FNP continues to earn and maintain the trust of its audience and grow its customer base.

Rajesh Kumar, Overseas CEO, FNP joined the brand in 2012. Bringing a 360-degree view of e-commerce and how to boost online sales, he has helped align the many verticals of the brand and stimulate its recent record-breaking growth rate.

Rajesh predicts that the market’s appetite for online gift-buying will continue.

He says: “Online gift buying remains exceptionally popular in the UAE, Qatar, Singapore and India. Plus, although many customers still relish traditional gifts such as flowers, they are equally keen to explore more unusual and imaginative alternatives. We believe the range on offer at Ferns N Petals is appealing to all age groups and demographics. From delectable food baskets stacked with cakes, cookies, chocolates, savouries, to personalised hampers, plush cushions and ceramic coffee mugs with monogramed names, potted plants to elaborate flower arrangement this selection can be instantly sent and redeemed, and are available with a personalised option.

“After 27 years in operation we have perfected our business model and we now aim to become ‘the Uber of gifting’.  Our figures for the FY 2022 have been exceptional, and we believe that this solid foundation can be built upon in the coming months and years to cement Ferns N Petals one of the world’s leading online gift providers. Building on today’s demand for last-minute deliveries, we also believe that our 60-minute delivery service in Dubai helps us further stand out from the competition.”

About Ferns N Petals:

Founded in India in 1994, Ferns N Petals has grown to lead the flowers, cakes, and gifts online marketplace, in India and beyond. It has grown in leaps and bounds to become the largest online Gifting Portal in the UAE.

Ferns N Petals currently delivers across 400 cities & towns across India and 120 countries worldwide. Ferns N Petals has kept itself abreast with new technology and gives facility to its client to order flowers and gifts anytime anywhere by just logging on to www.fnp.ae.

Ferns N Petals has a physical presence in the UAE with distribution offices in Dubai, Abu Dhabi, Al Ainand Sharjah, with their own state-of-the-art bakery in Dubai.