King Koil brings luxurious comfort to Mirdif City Center

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First dedicated company showroom in Mirdif/Khawaneej Area

Dubai, UAE: King Koil, one of the world’s leading mattress manufactures since 1898, has recently opened a new showroom in Mirdif City Center bringing luxurious comfort to help the suburban denizens of Dubai achieve the best and most healthy sleep ever.

Featuring a calm interior design, accented with wooden paneling, dim relaxing lights and a generally comforting ambience, the mono-brand showroom will mark the first store in the suburban area of Dubai with a focus on luxury mattresses for families rather than individuals. The store is located nearest from the B-gate parking area, level 1, of the mall.

The showroom encompasses of King Koil’s popular Star Collection Mattresses. These mattresses have been noted for offering sleep akin to a 5-star hotel sleep experience, with plush padding, luxurious contours, and a level of comfort that is now synonymous with King Koil as a brand.

King Koil’s recently launched Luxury Collection mattresses, namely ‘Perfect Nap’ & ‘Morning Glory,’ will also be available at the store. Featuring a try-it-to-believe-it ‘Cloud like sleep experience,’ these mattresses have been described as offering comfort resulting in sleep that alleviates your pressure generating zones, helping you rest throughout the night. With features such as Belgium Damask Fabric, which is a high-quality fabric that is knitted and woven with a special Belgian twist to provide maximum comfort, and King Koil’s iFusion technology, which provides an optimal temperature sleeping surface, the luxury collection is sure to be a customer favorite for clients who visit the showroom,

The showroom also has a wholesome amalgamation of various types of innerspring mattresses that offer a fantastic range of support and feel factors. Customers can choose from luxury Inner spring options like ‘Bonnell Inner Spring Mattresses,’ ‘Light Flexible Coil’, ‘LFK Innerspring Mattress’ and ‘Swiss Pocketed Spring Mattresses.’ Customers also have the option to choose from our new hybrid range, which is a combination of Innerspring and King Koil iFusion – Cool Gel Infused Visco-foam mattresses that silhouette as per our customers’ figure and provide extreme support and comfort for the entire body so that one can enjoy the deepest, most rejuvenating sleep imaginable.

An exhaustive range of bedding accessories is also available at the King Koil Mattress Store in Mirdif City Center. Customers can choose from over 18 varieties of pillows, 4 types of duvets, 5 types’ toppers, 5 types of mattress protectors & linen sets, that range from 300 to 400 thread count, to accentuate their sleeping experience and make sure it is the best sleep possible.

Mr. Sundar Rajan, Managing Director, Dubai Furniture Manufacturing Co., LLC said, “King Koil’s new store in Mirdif City Center will cater to the families that live in the Khawaneej, Mirdif and Al Warqa areas. Our luxury ranges of mattresses are designed for luxurious comfort keeping in mind body posture & sleeping habits. These mattresses are carefully crafted with the end consumer in mind for delivering the King Koil’s Sleep experience.”

King Koil’s Mattresses are certified by the International Chiropractors Association (ICA) for featuring specialized mattress construction that facilitates the association’s requirement for clinically sound postural support. The mattress giant has held this certification since 1969 for continued excellence in the mattress manufacturing field. The King Koil mattresses feature patented technology such as the Smart Cusion Aero System (SCAS), which is designed to ensure air flows through the mattress, and offers a bouncy feel, providing deep cushioning for maximum comfort, and the advanced pressure support system (APS tech), which is a revolutionary and one of a kind support apparatus in the centre one third of all King Koil mattresses, that provides the spine with additional support and protection.

King Koil has many showrooms across the UAE, with other flagship stores in Dubai Festival City Mall, Sheikh Zayed Road, Ibn Battuta Mall and Dalma Mall to name a few.

About Dubai Furniture Manufacturing Company LLC (DFMC):

Dubai Furniture Manufacturing Company LLC (DFMC) is a multinational company with its corporate office in Dubai, UAE, and sister concern companies in the other regions namely Kuwait, Qatar, Bahrain & Oman. DFMC has recently ventured into India and also set up a full-fledged manufacturing facility near Pune, India.  

Established in 1993, DFMC was set up to manufacture and market “King Koil” branded products under license from King Koil, USA.  Over the years, DFMC has used its marketing acumen and hi-tech manufacturing facilities to establish itself as the leader in the mattress industry in the Middle East.  Later, DFMC acquired the license to manufacture and market “Serta” branded products from Serta Inc., USA, and the world’s largest mattress brand.  Serta and King Koil branded products are manufactured in a state-of-the-art production facility in Dubai.