- Six-part behind-the-scenes docuseries, Formula E Unplugged, goes inside the all-electric ABB FIA Formula E World Championship following drivers and teams in the most competitive season yet
- Rookie driver Dan Ticktum makes fun of his maverick reputation by swapping his usual luxury fashion style for the full Tommy Shelby of Peaky Blinders look
One of the biggest personalities in series two of Formula E Unplugged is NIO 333 Racing Formula E team driver Dan Ticktum, 23.
Episode four features Dan as one of three rookies making their debut in the championship in Season 8. Ticktum joined Formula E following ill-disciplined incidents in his early F1 academy career that resulted in a year-long ban from racing.
While this earned Dan a reputation as a maverick on track, he believes he has matured in his first year in Formula E though he remains confidently outspoken and fiercely competitive.
This combination of confidence and recognition of how others perceive his past, coupled with more than a passing resemblance to Irish actor Cillian Murphy, is what led Dan to embrace the chance of swapping his usual luxury streetwear style for a full makeover as Tommy Shelby, the fearsome gangster antihero from the hugely-popular TV series, Peaky Blinders.
Dan Ticktum, driver, NIO 333 Racing Formula E Team, said: “It was fun being styled as Tommy Shelby. Whilst the look is really different to my typical style, there is something appealing about that era of fashion, it has stacks of personality and I feel like I embraced it well.
“Typically my style is pretty laid back, and casual, however I do like wearing high-end fashion pieces occasionally, at the track and at home.
“The Shelby character is interesting, he is really ambitious and does not seem bothered by what people think of him, which I guess resonates with me a fair bit. People that know about my past make assumptions about me today, I just want to be me, own my past and accept the mistakes, I have done my time.
“My character often gets misunderstood, and I’ve definitely been painted as a villain previously. I opened up as a person a bit more this series and I think it is important for drivers and sportspeople in general to be themselves and authentically show who they really are.
“Formula E Unplugged presents a realistic picture of life inside the paddock and helps fans to understand more about what makes us tick and where we are coming from. I can be pretty fiery, but I think the ‘behind the scenes’ nature of Unplugged will show that sometimes there is a lot more to what drivers are going through than can be seen during races or on social media.”
About Formula E Unplugged:
Series two of Formula E’s behind-the-scenes docuseries, Formula E Unplugged, takes viewers closer to the drivers and teams in the ABB FIA Formula E World Championship than ever before.
Formula E Unplugged series two focuses on the personalities in the Formula E paddock through 2022 and Season 8. It is the championship’s biggest season yet with 16 races in the heart of 10 iconic global cities including New York, Jakarta, London, Mexico City and Rome, and which saw a new world champion crowned on the final race weekend of the season in Seoul.
Twenty-two drivers from 11 teams compete in the world’s first sport to combine dramatic motor racing action with the development of cutting-edge EV technology.
About Formula E and the ABB FIA Formula E World Championship:
As the world’s first all-electric FIA World Championship and the only sport certified net zero carbon since inception, the ABB FIA Formula E World Championship brings dramatic racing to the heart of some of the world’s most iconic cities providing an elite motorsport platform for the world’s leading automotive manufacturers to accelerate electric vehicle innovation.
The Formula E network of teams, manufacturers, partners, broadcasters, and host cities are united by a passion for the sport and belief in its potential to accelerate sustainable human progress and create a better future for people and planet.
ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on more than 130 years of excellence, ABB’s ~105,000 employees are committed to driving innovations that accelerate industrial transformation.