Microsoft to hold Digital-Transformation Seminar for UAE’s financial services industry


An opportunity for bankers to explore vast benefits of secured IT solutions and build better customer experiences for increased loyalty, generating new revenue streams while reducing costs, and managing risks

Dubai, United Arab Emirates: In line with its commitment to digitally transform businesses in the financial services industry across customers, employees, operations, and products, Microsoft is holding a seminar titled “Empowering Digital Transformation for Financial Services” on 15th December 2016 at The Palace, Downtown Dubai.

Microsoft experts at the event will demonstrate and elaborate on how the power of New technologies can be harnessed in the financial sector. Also, participating at the event will be several Microsoft ISV (independent software-vendor) partners, each with their own specialist solutions designed to overcome current industry challenges.

A Keynote session by James Morgan, Microsoft’s Financial Services Director for Middle East and Africa, will highlight the importance of Digital Transformation in the Financial Services industry, and how banks can implement a framework to transform by engaging customers, empowering employees, optimizing operations and transform services.

The event will further dive into another session on FinTech ventures by Ramez Dandan, National Technology Officer, Microsoft, who will talk about the potential of disruptive technologies like blockchain, that are revolutionising businesses and transactions across the region.

Attendees at the seminar will also learn how they can improve their security and protect their customers by moving to the cloud, adopting modern platforms, and embracing comprehensive identity, security and management solutions.

The speakers will shed light on the challenges banking industry face in today’s era, such as meeting customer expectations with solid online banking experiences, higher customer churn rates, increased risks in compliance costs – and how solutions by Microsoft and its partners help tackle them to meet the ever-changing needs of customers, and capture new business opportunities.

Professionals from the financial services industry aiming to revolutionize their operations and provide a seamless banking experience are strongly encouraged to attend this event by registering here. Join other banking and capital-market leaders to witness how you can proactively identify customer needs, collaborate effectively,  and make intelligent use of data to manage your market, credit, and operational risk more effectively.

About Microsoft Gulf

Microsoft (Nasdaq “MSFT” @microsoft) is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more. . Microsoft Gulf opened its Dubai-based headquarters in 1991. Microsoft Gulf today oversees Microsoft activities in Bahrain, Kuwait, Oman, Qatar, the UAE and Yemen.