Panasonic Homes & Living showcases Switches & Lighting Solutions at Big 5 2016

Mr. Tatsuya Kumazawa
Mr. Tatsuya Kumazawa

UAE: Panasonic Homes & Living, caters to the largest gathering of construction professionals in the Middle East at BIG 5 2016 in collaboration with its UAE channel partner ADVANCE EST. for Lighting & Electricals (a subsidiary of M/S Easa Hussain Al Yousifi [EHY] group of companies). Panasonic is present at stand 6B277 in Hall 6 at Dubai World Trade Centre during the show which is taking place from November 21st-24th 2016.

The region’s largest construction and building event equips the exhibitors with a vast platform to present their products targeting many disciplines of the construction vertical.

Panasonic Homes & Living offers a broad spectrum of Switches & Sockets, LED Lightings, Switchgears, Solar Panels, Energy Recovery Ventilators (ERV), Air Moving Equipment (AME), Ventilation Fans, and Ceiling Fans & Electric Fans. Ranked no 2 globally for wiring devices, Panasonic will be showcasing its top level switches series and lighting solutions this year at Big 5. Customers from the construction industry can find solutions tailored to their needs at the Panasonic stand.

Panasonic has been strongly catering to the ever-changing demands of Middle East Construction sector. The brand actions to deliver best-value-for-money options with unmatched quality and these products are a reflection of the company’s commitment to offer innovative and sustainable solutions that boast comfort, safety and durability.

Tatsuya Kumazawa, Sales Director – Panasonic Eco Solutions Middle East & Africa (PESMAF) says, “With our strong brand image, high quality standards, long history of servicing different markets for years and our strategic alliances with industry leaders; Panasonic is well-positioned to cater to this dynamic and potential market in the coming years.”

He adds, “Middle East Construction industry is likely to be resilient, presenting opportunities and registering growth at a slow pace despite the slump in oil prices recently. The GCC markets are still gaining a lot of investors’ confidence as prices are still stable, which reflects the market’s maturity and promising future.”

Panasonic’s Electrical Construction Materials are distributed by M/S.Advance Establishment for Lighting & Electricals (AELE) in UAE. Founded in 1998, M/S.Advance countrywide distribution network offers a complete range of Panasonic electrical products including switches and receptacles.

About Panasonic:

Panasonic Corporation is a worldwide leader in the development and engineering of electronic technologies and solutions for customers in residential, non-residential, mobility and personal applications. Since its founding in 1918, the company has expanded globally and now operates around 500 consolidated companies worldwide, recording consolidated net sales of 7.74 trillion yen for the year ended March 31, 2014. Committed to pursuing new value through innovation across divisional lines, the company strives to create a better life and a better world for its customers.

About Panasonic Marketing Middle East and Africa FZE (PMMAF):

Panasonic Marketing Middle East and Africa FZE (PMMAF) is the regional Headquarters, all functions related to Sales and Marketing, Supply chain and Customer service solutions, and Advertising functions under the brand name Panasonic is handled by PMMAF. The vision at PMMAF is to be the No 1 Customer-centric Company and No 1 Customer-preferred brand in the Middle East and Africa region.