Introducing to the UAE also POCO Watch for an immersive and premium user experience
Dubai, UAE: POCO, a popular technology brand among the world’s young techies, launches in the UAE its latest flagship POCO F4 GT smartphone, heralding the apex of power, along with POCO Watch – the brand’s first-ever AIoT products.
Living up to its potential, POCO F4 GT delivers an impressively apex performance with a flagship 4nm Snapdragon® 8 Gen 1 processor, backed by a sophisticated LiquidCool Technology 3.0, a flat AMOLED display with 120Hz refresh rate, magnetic pop-up triggers, and topped off by 120W HyperCharge. In addition, the new POCO Watch, which has more than 100 fitness modes built in, a 24-hour heart rate tracker and a battery life of up to 14 days, is designed for fitness lovers who care about their personal health and well-being.
“We are thrilled to introduce POCO F4 GT to the UAE today. With such an uncompromising user experience at a surprisingly affordable price, we believe that POCO F4 GT will be the daily essential for all young tech enthusiasts, especially gamers,” said Angus Ng, Head of Product Marketing at POCO Global. “We are also very excited to launch POCO’s first expansion of its lineup of AIoT products starting with the POCO Watch. It is always out top priority to fulfill different consumers’ needs by expanding into different product offerings.”
POCO F4 GT: Apex flagship smartphone that offers unsurpassed performance
With a flagship 4nm Snapdragon® 8 Gen 1 processor and an octa-core processor running at 3.0 GHz, POCO F4 GT is sure to win over the tech savvy youth, especially hardcore gamers. The mighty Android chipset increases CPU performance by 20% and GPU performance by up to 50%. Meanwhile, POCO F4 GT offers a fully fledged LPDDR5 RAM with up to 6400Mbps for shorter load times, along with an upgraded UFS 3.1 ROM.
The true test for a mobile gaming smartphone is heat management. Requiring a small device to run for extended periods can lead to poor performance. For this reason, POCO F4 GT is equipped with the latest LiquidCool Technology 3.0, one of the most advanced cooling systems in the industry. The 4,860mm² dual VC cooling system manages to bring down high temperatures, culminating from a powerful machine optimized to run intense gaming sessions.
To feed the power, POCO F4 GT boasts POCO’s first 120W HyperCharge and a 4,700mAh big battery, which can be fully charged in 17 minutes. And if gamers need more juice in mid-game, POCO F4 GT can replenish its battery to 100% in only 27 minutes. Not only does POCO F4 GT sport rapid recharge times, the battery’s lifespan can be optimally preserved as a benefit of its AdaptiveCharge feature. This feature prevents the battery from overcharging in the critical 80% to 100% charge range throughout the night.
Magnetic triggers pop up, standing tall in preparation for battle. The setup has surpassed expectations. The unique levitating magnetic pop-up triggers, able to handle 1.5 million times press, have been tested on more than 100 popular games. This ensures unbeatable stability, responsiveness and durability. To attain a more premium gaming experience, the CyberEngine, one of the best linear motor available on Android smartphone, offers more ranges of vibration. POCO F4 GT is ready for whatever users may throw at it, not only for the extended sessions of mobile gaming also in daily use. When out of gaming mode, the triggers can also be used as a shortcut for quick access on the go, such as a shortcut to activate camera, screen recording or flashlight.
At the press of a button, users can turn on the screen to be floored by POCO’s latest 6.67-inch flat AMOLED and 10-bit TrueColor display, which when combined with the responsive 480Hz touch sampling rate and the up to 120Hz refresh rate, makes the screen come to life. Whether gaming or streaming shows, the true-to-life color spectrum leaps from the screen. POCO F4 GT also works to simultaneously maintain color accuracy in low-light settings while using high-frequency PWM dimming to protect its users’ eyes during marathon screen time sessions. POCO F4 GT’s display has set and matched 15 display performance records from Display Mate and is rated as A+ screen.
True to its nature as an apex of power, POCO is adding one more service to its list of inaugural features for the latest device. Users can enjoy the premium after-sales service, which offering one-time free screen repair service during the first 6 months after purchase. In addition, YouTube’s subscription service, YouTube Premium, will come pre-installed on POCO F4 GT. To sweeten the deal, customers can enjoy YouTube Premium for up to two months free. That means two months of ad-free, offline viewing, and uninterrupted access to video and music content across the Youtube platform.
First POCO Watch: The omnipotent daily fitness companion with a fashion focus
POCO Watch is the go-to choice for fitness enthusiasts looking to bring out their style and personality. With a variety of distinct colors available, POCO Watch is a cool, yet effective way to track their health. The 1.6-inch AMOLED touch display and an ultra-slim bezel lights up the screen in stunning clarity. Wearers can also stand out with more than 100 customizable watch faces. POCO Watch is more than just a fashion statement, however; it’s all about health and fitness.
To better track your fitness progress, for example, your vitals on trail runs or capturing the moment you summit a mountain, the Multi-system GPS offers greater accuracy while using one of the more than 100 exercise modes that come installed on POCO Watch. It can also detect when a user is doing a variety of activities from running on a treadmill to taking a walk outside. In conjunction with sleep monitoring function, POCO Watch monitors blood oxygen levels during sleep. Along with these functions, users can learn how best to adjust their routine for their lifestyle by POCO Watch.
POCO Watch does all this, powered by a battery that can last up to 14 days. That means it can handle all the box jumps, laps around the park, or afternoon naps. When POCO Watch’s battery runs low, simply plug it into the easy-to-carry magnetic charger and be ready for the next adventure.
- POCO F4 GT comes in three colors: Stealth Black, Knight Silver, and Cyber Yellow.
- POCO F4 GT comes in two variants: 12GB+256GB.Poco F4 GT is available for purchase on e-commerce platform Amazon and Noon
- POCO F4 GT 12GB + 256GB recommended retail price starts from AED 2,249
- POCO Watch recommended retail price starts from AED 349
 Battery life test conditions: The earbuds’ battery level is 100%, volume of the earbuds is adjusted to 50%, the Bluetooth encoding mode is AAC, and the ANC feature and
transparency mode are turned off through the MIUI setting. Actual hours of use may vary depending on usage condition, charging level and environmental factors.
 Data provided by Internal Labs. Actual features may be subject to change without notice.
The Blood Oxygen Measurement (SpO₂) feature is not intended for diagnosis, prevention, monitoring, prediction, prognosis of any disease, investigation of physiological processes or
any other medical purpose. All data and tracking should be used for well-being and personal reference only. If you feel uncomfortable, please rely on professional medical devices or
consult a doctor for assistance.
The typical usage mode is measured based on: set to the default settings, heart rate monitoring set to the default 30-minute interval, sleep monitoring on (with advanced
monitoring off), stress all-day monitoring on, 2 times of blood oxygen measurement every day, 24-hour non-stop step tracking on, 50 notifications displayed every day, 2 alarms set
every day, 100 times of raise-to-wake to check the screen every day, data synced with the phone once every day, 35-min outdoor sports (with GPS on) every week.
 Data obtained from internal lab.
 Data is based on internal testing from 2% to 100% while playing Mobile Legends: Bang Bang with performance mode on and charging boost on. Actual results may vary.
 Data is based on internal testing. Actual results may vary.
 Data is based on internal testing.
 Overall battery life with charging case, noise cancellation off, 50% volume, AAC encoded.
POCO is an independent young brand born out of Xiaomi Corporation. As of now, POCO has entered more than 91 global markets. In 2021 alone, total shipments of POCO smartphones reached 23 million.
Currently, POCO has an independent product, sales, and marketing team, and shares resources from Xiaomi in manufacturing and after-sales. POCO is a consumer technology brand, based on the philosophy of “Everything you need, nothing you don’t” with a key focus on its POCO fans’ requirements and feedback. It is built on the relentless pursuit of technology which its fans truly need, thus democratizing decision-making and continuous product updates to evolve itself.