Rapid expansion of UNDER500® marks new milestone with 20 new locations in Saudi Arabia


All meals at UNDER500® are under 500 calories, offering wholesome meals for all dietary requirements

Mahmoud Bartawi, Co-founder of UNDER500®

UNDER500®, the healthy eatery franchise, has expanded its reach in Saudi Arabia, to open 20 new locations in the coming years, for individuals to enjoy wholesome meals, with all dishes under 500 calories. This new milestone is part of UNDER500®’s growth strategy and drive to spread the concept of healthy bespoke eating to the Middle East and North Africa (MENA) region and beyond.

Since its founding in 2016 in Dubai, United Arab Emirates, UNDER500® has rapidly expanded across the MENA region, opening 3 new restaurants in its first year alone, with unique offerings satisfying the diverse palates of customers. The distinctive eatery fuses a healthy base, topped with wholesome ingredients, delivered to customers at affordable prices. It also helps customers manage their nutritional requirements with a variety of flavorsome, guilt-free options to choose from.

“Health and nutrition are at the forefront of what we do, and we are eager to spread our passion globally,” said Co-founder of UNDER500®, Mahmoud Bartawi. Bartawi shared the global expansion strategy of UNDER500®, with the aim of “building healthier communities, to combat the regional and global epidemic of obesity and other health issues.”

“We seek to cater to our customers in their quest to adopt a more health-conscious approach, keeping in mind their nutritional requirements,” shared Co-founder of UNDER500®, Fadi Ghaly. “The menu is diverse, with raw, gluten-free, vegan, vegetarian, high-protein and low-carb options to choose from,” he added.

UNDER500® brings together the worlds of innovation in cuisine, in a comfortable healthy eatery setup. The rich menu includes breakfast, lunch and dinner options, complete with fresh, gourmet meals, aiding individuals in their mission to stay fit and healthy, with nutrient-dense ingredients.

The opening of new franchised UNDER500® locations, across the MENA region will be announced soon.