SALAMA PARTNERS WITH WELLX TO OFFER HYPER-PERSONALIZED AND REWARDING HEALTH INSURANCE PLANS IN UAE

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The country’s largest Shari’ah-compliant Takaful solution provider offers Wellx health insurance plans that allow its customers to get a portion of their contribution back if they meet their health and wellness goals.

  • Customers also gain access to Wellx’s ecosystem, which includes a wide range of fitness & wellness brands in the region

Dubai, United Arab Emirates

Islamic Arab Insurance Company (“SALAMA”), the UAE’s largest Shari’ah compliant Takaful solutions provider, and Wellx, the region’s first-of-its-kind wellness-centric health insurance platform, have partnered to further expand their offerings by introducing wellness-led insurance plans for individuals & corporates in the UAE. The insurance plans offered by Wellx aim to create happier, healthier and more resilient communities in line with the UAE’s National Wellbeing Strategy 2031.

Wellx is the region’s first & only insurance platform that incentivizes people for staying fit & healthy. The partnership with SALAMA offers a similar proposition, rewarding positive and healthy behaviors of customers throughout the year and when specific goals are met. Incentives come in many forms, including instant cashback, reduced insurance contribution, shopping vouchers, complimentary dining, and more. Customers can avail rewards from partners who are part of the Wellx ecosystem as they move forward in their wellness journey.

“We are pleased to partner with Wellx, a truly unique digital-first insurance platform, to expand their offerings to include high-quality, wellness-focused insurance plans that reward and encourage consumers’ healthy behaviors and achievement of their health and wellness goals. This partnership is significant for us as we are on a mission to fully digitize our offering so our customers can access health insurance policies and a healthy self with just a few clicks,” says Fahim Al Shehhi, CEO of SALAMA.

SALAMA X Wellx plans offer consumers maximum ease and accessibility in setting their goals. It can be as simple as taking a short walk each day, exercising, meditating at home or in the office, or simply getting a night of restful sleep to earn two months of cash back on your insurance contribution.

“This couldn’t have come at a better time as we are moving towards creating meaningful partnerships that encourage people to lead a fit and healthy lifestyle, thereby reducing annual insurance contributions. This move will give us access to larger pool of customers who are concerned about their health as well as those who are getting started on their wellbeing journey through SALAMA’s wide network not just in the country, but also in the region”, added Wellx founders Javed Akberali and Vaibhav Kashyap.

How to get rewarded?

Wellx has associated with other like-minded platforms and individuals that can help analyze your sleep patterns, monitor your calorie intake, and track your physical activities. Some of their partners include the likes of WHOOP, Steppi, Coach Hamdan, and Countd. All you need is a smartphone and an internet connection to earn rewards.

SALAMA customers who purchase one of the Wellx insurance plans also gain direct access to the Wellx ecosystem of physical, mental and financial wellness partners.

About SALAMA Islamic Arab Insurance Company:

SALAMA Islamic Arab Insurance Company is one of the world’s largest and longest-established Shari’ah compliant Takaful solutions providers listed on the Dubai Financial Market, with paid-up capital of Dh1.21bn. SALAMA has been a pioneer in the Takaful industry from its incorporation in 1979 to the present day.

SALAMA’s stability and success can be attributed to its customer-centric approach, keeping clients and partners at the heart of the business, and its commitment to its core values and principles. SALAMA continues to design and develop solutions that meet the ever-changing demand of customers. Today, SALAMA is recognized for providing the most competitive and diverse range of Takaful solutions in the region.

SALAMA serves individual customers and institutions in the UAE and, through its extensive network of subsidiaries and associates in Egypt and Algeria.

As the UAE’s leading Takaful company, SALAMA offers a comprehensive range of family, motor, general and health Takaful solutions. Due to its reputation for high-quality products and services and implementation of Takaful best practice, SALAMA won the “Family Takaful Company of the Year” at Middle East Insurance Industry Awards 2015, “Best Family Takaful Operator ME” at Islamic Banking & Finance Awards 2016, “Best Takaful Operator” at Islamic Business and Finance Awards 2019, “Takaful Company of the Year” at Middle East Insurance Industry Awards 2020, “Takaful Company of the Year – UAE ” at Global Business Outlook Awards 2021, “Best Takaful Service Provider” at Global Economics Awards 2021, “Decade of Excellence Takaful Provider – UAE” at Global Banking & Finance Awards 2021, “Takaful Specialist of the Year” at The Mena Insurance Awards 2022, and the recent “Leading Innovative Takaful Solution Provider” at Insuretek Middle East Insurance Industry Awards 2022.

SALAMA continues to be the preferred Takaful partner by its partners and customers, remaining committed to ‘Securing our future – together.’

About Wellx:

Founded in 2022 by Vaibhav Kashyap and Javed Akberali, Wellx is the region’s first-of-its-kind InsureTech platform that rewards individuals on the completion of health & lifestyle goals. The company uses cutting-edge data analytics tools to hyper personalize the wellness experience for individuals, families, and companies.