- Sàvant Data Systems (SDS) collaborates with Aswaaq to integrate game-changing solutions in the UAE’s retail sector known as the solid omni-channel strategy which involves analyzing shopper behaviour, providing shoppers relevant information correctly and promptly, and restructuring the organization to take decisions quickly.
- SDS will introduce various technology integrated systems including People Counting Platform that enables businesses to make strategic decision on a day-to-day basis to improve sales, monitor, marketing campaigns and control overhead operational costs.
Dubai, United Arab Emirates: ME NewsWire: Sàvant Data Systems (SDS), a leading retail intelligence provider for UAE’s retail, shopping, banking and commercial sectors, partners with Dubai-based shopping and retail conglomerate Aswaaq to better the retail experience of shoppers in the UAE through intelligent and innovative shopping solutions.
The SDS and Aswaaq partnership will implement various technology integrated systems including People Counting Platform that enables businesses to make strategic decision on a day-to-day basis to improve sales, monitor, marketing campaigns and control overhead operational costs. It will also include predictive real-time analytics that will boost the marketing performance of the store from gaining visibility and control, to achieving transparency, efficiency, and customer engagement on marketing campaigns & product placement and data analysis which are an essential function of the industry.
SDS offers integrated solutions known as the solid omni-channel strategy which involves analyzing shopper behaviour, providing them relevant information promptly, empowering the organization to take swift and effective decisions.
Vic Bageria, Chief Executive Officer of SDS, said: “This is a positive milestone for SDS as our collaboration with Aswaaq goes to reaffirm the message we are conveying – that businesses need to adapt to the changing of the consumers’ dominant mindset and integrate the technologies available widely to keep up with the market trends.”
“The retail sector is a data-intensive industry. The tools available to store, manage and analyze, this data is still evolving, but data analytics is becoming an indispensable part of operating the sector.”
SDS aims to offer the most advanced technology to serve the growing retail sector of the country. In 2015, the Dubai Chamber of Commerce and Industry announced that the Emirate’s retail has grown to a market size of $35.4 billion sustaining an annual growth rate of 3.5%. This year, Dubai Chamber expects an expansion of 7.7% in retail activity across Dubai.
Mr. Bageria also commented: “Retailers are increasingly turning to real-time reporting and analysis of sales performance data to determine consumer trends, so they can better target pricing and marketing strategies to reflect consumer behavior.”
“As we maintain our relevant position in the UAE’s retail sector, our commitment and focus is on the people counting platform running parallel to the vision and direction of Innovation Week to deliver and educate the most cost-effective and pro-creative innovations for businesses to implement new technology in their stores.”
SDS and Aswaaq partnership coincides with the government’s UAE Innovation Week initiative by showcasing how digitalization has taken over and provided ease to the retail shopping experience in supermarkets using advanced technologies.
About Savant Data Systems:
Sávant Data System (SDS) is the Middle East’s leading innovator and provider of progressive technological people counting solutions, in-store analytics and business intelligence services.
Offering an unparalleled understanding of customer trends and behavior patterns, achieved through tracking and analysis of supply chain data, SDS is customer-focused and works works with organizations to revolutionize their business using intelligent data to assist them in making considered, informed and strategic decisions.
The perfect solution for malls, retail stores and supermarkets; airports and public transport systems; civil institutions, such as libraries and museums; as well as banking institutions and other high-traffic entertainment facilities, SDS’ solutions are fully customized to ensure a clear return on investment.
Headquartered in Dubai, SDS has provided technology solutions to five Continents, nearly 38 Countries and 40,000 installation sites.