Dubai, United Arab Emirates, July 2026 – Sony announces that the Sony INZONE H9 II has been selected as the Official Headset Partner of the VALORANT Champions Tour VCT EMEA, the premier esports circuit for Europe, Middle East and Africa (EMEA)
The designation places the INZONE H9 II at the center of VALORANT, a game where split-second audio cues, crystal-clear team communication, and zero-latency performance are the difference between victory and elimination. During Stage 1 of VCT EMEA, all players were using INZONE H9 II on stage, helping them communicate with their teammates and concentrate on playing without interference of ambient noises.
Esports and gaming are part of the DNA of the Middle East region. From Riyadh to Dubai, we see players who are passionate, competitive, and hungry to be the best. The INZONE H9 II is made for exactly that spirit with no compromise on performance and quality.
“Being part of VCT EMEA is something we’re genuinely excited about, and we can’t wait for fans across the Middle East and Africa to experience what this headset can do on one of the region’s biggest stages”, says Mahesh Kodoth, General Manager, Personal Entertainment Marketing, Sony Middle East and Africa.
Developed in partnership with Fnatic, one of the world’s leading esports organizations, the INZONE H9 II was engineered with competitive communication as its core design principle. Its AI-optimised microphone cuts background noise, allowing players to hear teammate voices clearly and loud. PC software, INZONE Hub, enables settings of EQs which Sony developed with Fnatic to play VALORANT specifically.
Boaster, Fnatic VALORANT team player says: “Helping SONY INZONE over the last few years build their headset has been an insane experience and I am so proud of the headset that we were able to make together! I use it everyday at home and now I get to use it in tournaments as well, it is a perfect setup for me.”
The partnership also sees TenZ brings an unmatched competitive pedigree to the collaboration. TenZ will appear in Sony INZONE content activations across the 2026 VCT season, including behind-the-scenes series and social campaigns.
About Sony Corporation:
Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business. With the mission to “create the future of entertainment through the power of technology together with creators,” we aim to continue to deliver Kando* to people around the world.
*Kando is a Japanese word that roughly translates to the sense of awe and emotion you feel when experiencing something beautiful and amazing for the first time.
About Sony Middle East and Africa:
Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, Mobile Electronics (Car Audio), broadcasting and professional products and Computer Entertainment (PlayStation) products in more than 40 countries in the region.
Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East and Africa leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners. 353 accredited third-party service centres reinforce Sony’s presence in key markets in the region.
