Customers get one year free subscription to STARZPLAY when they buy a HUAWEI Mate 40 Pro smartphone
Dubai, UAE: STARZPLAY, the leading subscription video on demand (SVOD) service in the MENA region, has marked a new partnership with Huawei, one of the leading global provider of smartphones, devices and communication technology. This partnership will add exceptional value for customers. Any resident of the UAE and Saudi Arabia who buys or pre-orders a HUAWEI Mate 40 Pro smartphone will now get a free 12-month STARZPLAY subscription to enjoy 12-months of unlimited movies, box-sets and TV series. This marks the first promotion between the two companies, paving the way for more offers in the future.
Danny Bates, CCO and Co-founder at STARZPLAY, said: “We are delighted to announce our new partnership with Huawei through our presence on their official app distribution platform AppGallery, one of the top three largest mobile apps in the marketplace. At STARZPLAY, we are constantly exploring innovative avenues to offer our quality content to a larger audience. As the region’s leading video streaming service, we now bring more value to Huawei consumers. This partnership opens a new customer base and will help drive awareness and growth of the video streaming market across the MENA region. We look forward to welcoming more users thanks to our presence on the HUAWEI AppGallery and will continue to offer more captivating content on our platform.”
Lu Geng, Vice President Middle East and Africa Global Partnerships & Eco-Development at Huawei, said: “Our new partnership with STARZPLAY will provide HUAWEI Mate 40 Pro smartphone users with free access to the region’s best video streaming service. We are proud to have collaborated with STARZPLAY, which highlights our on-going commitment to providing excellence and added value for our customers. Anyone who purchases the new HUAWEI Mate 40 Pro smartphone can enjoy content from STARZPLAY streamed directly on the Huawei device with advanced features and striking design elements that elevate the user experience.”
The HUAWEI Mate 40 Pro features a strong focus on 5G performance, a trend-setting design ethos and high quality smartphone videography, which emphasis Huawei’s philosophy of innovation.
With more than 10,000 hours of premium content including blockbuster movies, exclusive TV shows, kids content and Arabic series, STARZPLAY is today the number one player in the MENA region. The service is available across the Middle East, North Africa and Pakistan for fans to enjoy quality content anytime, anywhere.
STARZPLAY is a subscription video on demand service that streams Hollywood and Arabic movies, TV shows, documentaries, kids’ entertainment and STARZPLAY original content – to 20 countries across MENA and Pakistan.
STARZPLAY has seen phenomenal year-on-year growth since its launch in 2015, reaching over a million paying subscribers and installed on more than six million devices. STARZPLAY has secured US$125 million in equity funding through STARZ, a Lionsgate company (NYSE: LGF.A), State Street Global Advisors (NYSE: STT), and technology investment firms SEQ Capital Partners and Delta Partners.
The service carries thousands of premium titles including original hit shows like Baghdad Central, Power, Outlander, and Spartacus. STARZPLAY has long term licensing partnerships with a host of leading, global studios including Disney, Warner Bros, CBS, Showtime, Sony, Universal, MGM, and Fremantle.
STARZPLAY allows subscribers to watch its full HD and 4K content via a range of internet-enabled devices, smart TVs and game consoles, and is widely available on regional IPTV services. Its iOS and Android apps – installed on more than six million devices – also allow downloads for offline playback.