Tradeling Partners with Cartlow to Boost Circular Economy

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This strategic agreement marks a new era in e-waste management and sustainable operations in the United Arab Emirates

Dubai, United Arab Emirates: Tradeling, the hyper-growing e-marketplace focused on business-to-business (B2B) transactions in the Middle East and North Africa region, has signed a memorandum of understanding (MoU) with Cartlow, a re-commerce and reverse logistics facilitator across the UAE to enable businesses on Tradeling’s platform to reduce electronic waste. 

Under this agreement, Tradeling will become the first B2B platform to offer Bulk Trade-in and Buy-back through Cartlow’s ecosystem. Cartlow will provide and maintain an integrated mechanism that will allow Tradeling’s business customers to sell their returned, aged, used or liquidation merchandise in a seamless experience on Tradeling’s platform.

In addition, this collaboration will empower both parties to have an even greater impact on decreasing e-waste from unwanted overstock and returned products. Cartlow’s recommerce selection will be listed on Tradeling’s platform – Tradeling.com – where users have the option to buy pre-owned, open-box and clearance products. This will, in turn, create a sustainable re-commerce loop.

Marius Ciavola, Chief Executive Officer of Tradeling said: “At Tradeling, we are committed to creating a complete ecosystem that simplifies the lives of our sellers and buyers and assists them in making positive environmental changes. Cartlow offers a solution to reduce electronic waste by recycling items that would, otherwise, have been disposed of and further harm the environment. We are proud to partner with Cartlow in a noble cause that allows users to recycle, exchange, and purchase pre-owned products. This keeps purchasing habits mindful and healthy while also having a direct positive impact on the environment”.

Mohammad Sleiman, Founder and Chief Executive Officer at Cartlow said: “Electronic waste is a growing environmental threat, but it can be controlled if the right processes are put in place. As e-commerce platforms multiply, they have a responsibility to offset the e-waste that becomes an inevitable part of their business. We are proud to sign this agreement, and do our part in diverting e-waste from landfills, and helping preserve the environment”.

Statistically, only 15 to 20 percent of e-waste ends up being recycled globally. In the Middle East & North Africa (MENA) region, this is significantly lower, approaching only 5 percent. The rest of the waste is dumped into landfills or thrown in scrap yards and warehouses. [1]

The partnership primarily aims to Boost circular economy. Tradeling and Cartlow’s collaboration is set to create a tangible impact on the local environment by sparking a much-needed wider conversation about e-waste and how it can be deterred.

Led by a team of experienced technology startup builders, Tradeling ensures a reliable and smooth trade process in addition to providing logistics and financing solutions. Connecting global suppliers with MENA-based demand, the platform leverages advanced technology to optimise the supply chain and creates economic value in addition to mitigating risks. Today, Tradeling has over 90,000 registered buyers and sellers from over 50 countries.

About Tradeling: 

Tradeling is building the dominant business-to-business ecosystem in MENA, with its eMarketplace and other platforms such as edukaan and Tradeling Pro, catering for all types of business customers. Led by a team of experienced technology startup builders, with strong financial backing through Dubai Airport Free Zone (DAFZA), Tradeling is on its mission to become the main search and sourcing tool for business buyers across the region.

Tradeling ensures a reliable and smooth trade process in addition to providing logistics and financing solutions. Connecting global suppliers with MENA-based demand, Tradeling leverages advanced technology to optimise the supply chain and creates economic value in addition to mitigating risks. Enabling buyers to find the right products and materials as well as engage with new suppliers and Middle Eastern buyers, Tradeling helps in negotiating prices and delivering end-to-end services for business-to-business trade engagement. 

About Cartlow: 

Cartlow is the leading reverse logistics start-up in the MENAP region. The company combines re-commerce with returns experience and return management mechanisms to unlock a full end-to-end solution. The re-commerce provider sells pre-owned, refurbished, open-box, and clearance products across different categories including mobile phones, laptops, watches, TVs and other products on its online platform across the UAE, & KSA. Cartlow’s main focus is sustainability and being 100% environmentally friendly by supporting the reduction of carbon emissions.