Visitor registration is now open for the inaugural Syria Travel Show (STS) 2026, taking place from 28–30 September 2026 at Al Moutanbi Hall, Dama Rose Hotel, Damascus.
Held under the patronage of the Syrian Ministry of Tourism, STS 2026 is organised by Mangusteen Events and Exhibitions, and SO Media. The event will bring together tourism authorities, destinations, investors, hospitality groups, airlines, tour operators, travel agencies, technology providers, cultural institutions and other industry stakeholders.
Visitors can register online now and receive their entry badge by email before the event. The registration form is available in Arabic and English through the event website.
H.E. Mazen Al-Salhani, Minister of Tourism, said:”Syria is entering a new phase of tourism growth, and Syria Travel Show will bring together the people and businesses that can help turn that momentum into long-term value. This is an opportunity for the international travel trade to see the Syrian destination firsthand, meet the sector’s emerging players, explore investment opportunities and become part of a market that is reconnecting with the world.”
A meeting point for the travel trade:
Across three days, STS 2026 will combine a high-energy exhibition with keynote sessions, interactive panel discussions, cultural showcases, professional networking and curated B2B matchmaking. Organisers anticipate more than 30 exhibitors, over 20 speakers and upwards of 5,000 attendees.
The exhibition floor will allow visitors to discover Syrian destinations, travel services, hospitality brands, tourism products and investment opportunities. The conference programme will address the practical issues shaping the sector’s next phase, including tourism policy and investment, aviation and accessibility, hotel development, destination readiness, inbound tourism, cultural heritage, travel technology, workforce development and regional cooperation.
Who should register:
Visitor registration is intended for professionals and decision-makers across the travel, tourism and hospitality ecosystem, including:
- Investors, developers and hospitality operators
- Tour operators, travel agencies and destination-management companies
- Airlines, airports and aviation service providers
- Tourism authorities and destination representatives
- Hotel, restaurant, retail, wellness and franchise brands
- Travel-technology companies, online travel agencies and booking platforms
- Cultural, heritage, medical and experiential-tourism organisations
- Tourism startups, SMEs, professional advisers and workforce-development providers
Registered visitors will be able to explore potential partnerships, meet exhibitors and sector leaders, follow the conference programme and identify commercial opportunities connected to Syria’s re-emerging visitor economy.
How to register:
Visitors should complete the online form with their contact and professional information, including their company, job title, area of specialisation, country and city. After submitting the form, the entry badge will be sent to the email address provided.
