Viu joins forces with Zain Kuwait to offer seamless access to quality entertainment


DUBAI – Viu, PCCW’s leading pan-regional over-the-top (“OTT”) video streaming service, has strengthened its collaboration with Zain, Kuwait’s leading operator and digital service provider, to offer a complimentary Viu Premium subscription to active customers on selected plans of Zain’s all-new home broadband MAX offerings. 

This collaboration marks a significant milestone in Viu’s relationship with Zain Kuwait, offering customers the opportunity to experience the platform’s content that caters to diverse audiences with complete and ad-free access to Viu Premium, Arabic Original series, Korean and Turkish content. 

Rohit D’silva, Chief Business Officer, Middle East and South Africa, Viu, said, “Today’s announcement builds on our already strong relationship with Zain Kuwait. We are excited to open up a new world of entertainment for Zain’s customers across Kuwait. We are confident that our collaboration with Zain will give its customers access to high-quality entertainment while making viewing experiences more enjoyable.”

Viewers not subscribed to Zain Kuwait’s MAX offerings can access the Viu Premium service for 2 KWD per month via direct carrier billing on their postpaid or prepaid plans.

Viu is home to some of the MENA region’s most loved stories, such as the award-winning Al Meshwar and Jazeerat Ghemam, alongside an ever-growing collection of exclusive original titles, including El E’ilah Di. 

About Viu:

Viu, PCCW’s leading pan-regional over-the-top (“OTT”) video streaming service, is available in 16 markets across Asia, the Middle East and South Africa, with 66.4 million monthly active users (“MAU”) as of December 2022.

The Viu service is available to consumers through a dual model with an ad-supported free tier and a premium subscription tier (consisting of different subscription options). Viu offers fresh premium TV series, movies and lifestyle programmes, in different genres from top content providers, in local and regional language and subtitles. It also produces premium original productions under the brand “Viu Original”.

Viu also offers users streaming and download features, and localised user interfaces across a myriad of connected devices. Viu can provide the best viewing experience regardless of device or network conditions.

In addition, Viu International Limited, through its subsidiary Moov (Hong Kong) Limited, also operates MOOV, a popular digital music streaming and live music concerts service in Hong Kong.

About PCCW Limited:

PCCW Limited (SEHK: 0008) is a global company headquartered in Hong Kong which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses.

The Company holds a majority stake in the HKT Trust and HKT Limited, Hong Kong’s premier telecommunications service provider and leading operator of fixed-line, broadband, mobile communication and media entertainment services. HKT delivers end-to-end integrated solutions employing emerging technologies to assist enterprises in transforming their businesses. HKT has also built a digital ecosystem integrating its loyalty programme, e-commerce, travel, insurance, big data analytics, FinTech and HealthTech services to deepen its relationship with customers.

PCCW owns a fully integrated multimedia and entertainment group in Hong Kong engaged in the provision of over-the-top (“OTT”) video service locally and in other regions, as well as content production, artiste management and the event business.

Through HK Television Entertainment Company Limited, PCCW also operates a domestic free TV service in Hong Kong.

PCCW Solutions is a leading IT and business process outsourcing provider in Hong Kong, mainland China and Southeast Asia.