Fitbit has always been focused on helping make everyone in the world healthier. Millions of people around the globe use Fitbit every day — from checking how well they slept last night to doing a workout or mindfulness session in our app. Today, I’m excited to share the next generation of Fitbit wearables that combine Fitbit’s health and wellness tools with the smarts of Google — Inspire 3, Versa 4 and Sense 2. These devices are even thinner and more comfortable, so you can wear them all day and night, and you don’t have to charge them every day.

Whether you’re focused on improving your mental health, gearing up to run a marathon, or starting a new health and wellness routine, you have a range of easy-to-use devices to choose from. By giving you information about your body that otherwise wouldn’t be top of mind — like your resting heart rate, oxygen saturation (SpO2), sleep trends and body’s responses to stressors — you can better understand how to manage your holistic health. Here’s a look at how each device can fit your needs:

Getting the most out of your Fitbit experience 

Our newest offerings are just the start of how we can help you uncover information to improve your overall health and wellness. With the Fitbit app, you can stay motivated and on track with weekly and longitudinal stats about your activity, heart health, sleep and stress. Plus you can log your hydration, menstrual health, mood, nutrition and glucose levels all in one place. Seeing all of your metrics together can help you better understand how the actions you take each day can impact your wellbeing and make better decisions for your daily life.

Fitbit Premium, which is included with all new device purchases for six months, takes your experience even further with additions like Daily Readiness Score and Sleep Profile to dive deeper into your stats and progress, and over 1,000 workout and mindfulness sessions to keep your mind and body active.

Experience Fitbit for yourself

Whether you’re just starting out or love to dig into health stats, we have a device to fit your needs. Don’t know which device is best for you? Take our quiz to find out. We’re confident you’ll find something that makes it easier than ever for you to put your health and wellness first and empower you to be your best self along the way.

Price and Availability

The three new wearables – Fitbit Sense 2 (AED 1,299.00), Versa 4 (AED 999.00) and Inspire 3 (AED 399.00), will be available later in September across leading local retailers such as GO Sports, EMAX, Jumbo Electronics, Dubai Duty-Free, Virgin Megastore,, Sharaf DG and and shall include a six-month Premium membership for new and returning customers.

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