France at Downtown Design 2021

22

8-12 November 2021

(Hall A02), Dubai Design District

United Arab Emirates: organized by Business France, the national agency supporting the international development of the French economy, the French Pavilion at Downtown Design will host 15 exhibitors. A unique opportunity for local professionals and operators to discover the know-how of luxury French brands. 

This year, the French pavilion will feature companies that offer a true vision of luxury, and that specialize in the following sectors: furniture, tableware, lighting, ironwork, fittings, and acoustics.

The companies attending Downtown Design will benefit from a custom-made program including a networking session on the France Pavilion of Expo2020, Dubai, one to one business meetings with local buyers, artists, and designers & a press conference organized by our partner: FRENCH DESIGN. It will be the occasion to interact with three industry figures: Julia CAPP (RDAI agency), Adrien Gardere (Studio Gardère) and Jean Paul Bath (FRENCH DESIGN), and to discover the changes expected in the French art of living over the next 50 years. 

With centuries of excellence in craftsmanship and a unique heritage, the French art of living is also a source of innovation, adapting to the challenges of a constantly changing world. This conference will address the future of French creation and its vibrant international presence. Several topics will be discussed such as the keys to exporting know-how while responding to the local market search of excellence.

Acting as a hub for design and architecture in the Middle East, the city of Dubai is experiencing exponential urban development, bringing real dynamism to the market of decoration products. Dubai is the city of luxury, and French products are valued for their high-end image. Given the slowdown caused by the health crisis, Downtown Design 2021 is eagerly awaited by sector professionals. French companies part of the EPV label (Living Heritage Company) at the show represent unique companies that combine innovation and tradition while cultivating know-how, creation, passion, and heritage. EPVs are an important part of the artisanal fabric and are ambassadors of historical and future French know-how. 

Five certified companies will be exhibiting on the France pavilion: Alain Saint Joanis, Duvivier, Lafuma, Lelièvre and Roger Pradier. Four other EPVs will be visiting the show, accompanied by our partner INMA (Institut National des Métiers d’Arts) as part of a special collective mission in collaboration with Business France.

Catalogue of exhibiting companies is available here: French Design Corner , an online platform highlighting the achievements of French companies.