TECNO Mobile to Expand Line-up of Smartphones With the Upcoming Fully Upgraded Spark 6 in the MENA Region

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Dubai, United Arab Emirates: TECNO Mobile, a global premier mobile phone brand is set to introduce the all-new TECNO Spark 6 smartphone in the MENA region bringing not only powerful state-of-the-art features but affordability into the hands of customers. The Spark 6 will feature a unique camera system designed to enhance photography and videography experiences for users. The smartphone will also feature a bigger battery and a large immersive display screen, bringing true-to-life photos and videos, powered by the best-in-class AI technology.

Mr Ye Yuan, Deputy GM of TECNO, said: “TECNO Mobile fans across the region have been waiting for the next successor in our Spark range line-up, which is recognized for its advanced, category-leading features.  As we continue to step up our presence in the region, we remain committed to giving our fans what they want – high-quality features at accessible prices. The combination of a powerful battery, AI-powered cameras, and huge immersive display at an unbeatable price, will give fans the experience they demand.”  

Using powerful Artificial Intelligence, the TECNO Spark 6’s stand-out feature is the 16MP AI Quad camera equipped with AI Scene Detection that can recognize 18 different scenes with a 95% recognition rate. The device’s lenses give “immersive” another meaning. High-resolution images with smart processing in low-light scenarios not only ensures high definition portrait and macro photos can be taken but, AI video with features like ‘Video Beautify’, ‘AI Beauty’, ‘AI Body Shaping’, and ‘AR Interaction’ that intelligently adapts to users faces puts customization back into the consumer’s hands, giving them complete freedom to tweak and adjust to find that perfect look. 

TECNO Mobile is gearing up to launch the new Spark 6 soon with its the high performing, impressive battery life, and a sleek, simple yet bold design. 

About TECNO Mobile:

TECNO Mobile is a premium smartphone brand from TRANSSION Holdings. Upholding the brand essence of “Expect More”, TECNO is committed to giving the masses access to latest technology at accessible prices, allowing the consumers to reach beyond their current limitations and uncover a world of possibilities. TECNO understands the needs of consumers from different markets and provides them with localized innovations across a product portfolio featuring smartphones, tablets, and feature phones. TECNO is a major global player with presence in around 60 emerging markets across the world. It is also the global Official Tablet and Handset Partner of Manchester City Football Club.