Change the impossible mission of getting healthy to a highly possible mission to regain health.
Dubai, UAE: The Allurion Program is addressing the impossible mission of getting the UAE community healthy. In a busy cosmopolitan society like the UAE, health and time management don’t always match: unhealthy dietary habits and the lack of physical activity; outdoor exercise is impossible in the scorching heat, are common in this melting pot. By the same token, many who live healthy lifestyles, active with good food choices, often struggle with portion control.
According to the Institute of Health Metrics and Evaluation, ischemic heart disease and diabetes, which are both linked to poor dietary habits, are among the most common causes of death in the United Arab Emirates. Not to mention two in three people are overweight in the UAE, which has been further impounded by the detrimental impacts of the pandemic. For example, in an Allurion 2021 YouGov Survey conducted this April, it was reported that the pandemic has amplified the weight issue. Today, weight is the second personal aspect about which UAE residents are less happy, just behind their financial situation. It creates more concerns than one’s job and personal relationships and only worries about one’s own and loved ones’ health have caused more stress.
The crux of the issue lies in the fact that the Coronavirus pandemic and resulting lockdowns have led to dramatic changes in health behaviors, prompting people in the UAE to cut back on physical activity and eat more. Interestingly, besides being less physically active, the main cause of weight gain in the UAE is snacking (portion control), with 53% of the UAE residents eating more frequently between meals than they used to. The result is now 47% of UAE residents eat more than they used to do before the pandemic. This increased weight-gain has seen a country enter into the next half of the year with 51% of its population stating they have gained weight during the pandemic with a significant increase of 8.0 Kg.
Shantanu Gaur, co-founder and CEO Allurion, said the mission of the Allurion Program is to help people realize their full potential with innovative, scalable, and trusted experience. “At Allurion, we have developed what I call the “Weight Loss 2.0” experience. It is more effective than diet and exercise but safer, more affordable and easier than weight loss surgery,” Gaur said.
The safety and success of the program as mentioned by Gaur is an essential component due to the risks invasive weight loss surgeries pose to obese people due to the adverse complications which may arise; hence surgical solutions are not an option for many in the UAE. Thanks to the launch of the Allurion Program, and its second approval by the UAE Ministry of Health this quarter, with a swallowable capsule that contains the Allurion gastric balloon that does not need surgery or even anaesthesia; many more people in the UAE will be able to lose weight easily and importantly, reduce the risk of having diseases attributed to being overweight or obese, including, cardiovascular disease, cancer, diabetes, and polycystic ovary syndrome to name but a few.
With over 50,000 patients who have sought out its help to date, the Allurion Program is a holistic method that requires no surgical insertion or even anaesthesia, it is a world-first technology allowing patients to lose an average of 10 to 15% of their body weight within 16 weeks and change the impossible mission of getting healthy to a highly possible mission to regain health.
Allurion’s Program is the world’s first and only weight loss device that requires no surgery, endoscopy, or anesthesia. It is a swallowable capsule that expands in the stomach to around the size of a grapefruit and allows patients to lose an average of 10 to 15% after approximately 16 weeks. Allurion’s Program combines its high-tech balloon solution with a full package of support to help its patients develop good lifestyle habits that can remain with them long after their balloon has gone. Patients benefit from six months of dietary support from a nutritionist to ensure lasting lifestyle changes alongside an Allurion Connected Scale and Allurion Health Tracker both connected to the Allurion App.