Win a share of over two Million AED of prizes for Festival Rewards members this DSF


Dubai Festival City Mall and Festival Plaza are giving away 23,000 prizes
through a series of exciting promotions

Dubai, UAE: Gearing up for the exciting Dubai Shopping Festival (DSF) season, Al-Futtaim Malls is offering its shoppers multiple ways to win across its two malls – Dubai Festival City Mall and Festival Plaza in Jebel Ail, conveniently located minutes away from Marina, Tecom and Barsha South.

New & Existing members of the Festival Rewards app will have the chance to win instant prizes including a AED 10,000 Gift Card daily through the special Digital Spin Wheel at two locations in Dubai Festival City Mall where prizes will include stays at Dubai Festival City Hotels InterContinental and Holiday Inn, BOUNCE-X tickets, Novo Cinema tickets and brunch at Crowne Plaza Dubai Festival City. Shoppers at Dubai Festival City Mall also have the chance to win a 2021 Toyota Land Cruiser by spending AED 300 across the mall. 

Festival Plaza continues its one-year celebrations with multiple exciting rewards for shoppers through an interactive AR gaming platform in the Mall. After uploading a receipt to show AED 250 spent, customers will be invited to play Shopping Bag Frenzy. Shopping Bag Frenzy allows shoppers try their luck to catch virtual shopping bags and win instant cash gift cards; as well as go into the draw to win a grand prize of AED 10,000.  As part of the celebrations, shoppers can also visit the massive Gift Box at Festival Plaza in Jebel Ali to play and win instant daily Festival Rewards credit  totaling AED 500,000.

Speaking ahead of this year’s festival, Timothy Earnest, Group Director Al-Futtaim Malls said: ‘’Each year we challenge ourselves to bring our shoppers bigger and better promotions through use of digital innovation, gamification, and new technology. This year, not only are we offering our customers multiple chances to win across both our malls, but we are also providing even further savings with our Festival Rewards app.’’

The Festival Rewards app, launched in September 2020, is free-to-download and available on the Apple and Android store with hundreds of buy-one-get-one offers, special discounts and instant rewards.

About Dubai Festival City Mall:

Dubai Festival City Mall is one of the major shopping destinations in Dubai. With over 400 outlets, the mall is home to IKEA, renowned fashion brands like Zara, H&M, Coach, Kate Spade and for the first time in the Middle East, luxury department store, Robinsons. 

The dining destination offers iconic waterfront Dining on Festival Bay, 50 restaurants and cafés, the largest Food Court in Dubai and is first to market F&B concepts like Sugar Factory, Tortilla, and the Middle East’s only Hard Rock Café. The entertainment venue offers a 7-star 18-Screen Novo Cinemas with 4D IMAX, Fabyland, a 70,000 sq. ft. family entertainment centre, world first BOUNCE-X  extreme park and the global attraction IMAGINE.